MMS Message Sending

This page only contains information specific to MMS composition, which is part of the SMS composer. For more detailed information about the SMS/MMS composer, check the SMS Composer.

MMS Sending Basics

Sending MMS with Braze:

  • Select your subscription group
    • You must designate a subscription group with MMS enabled phone numbers to target (can be short or long codes).

  • Input message body
    • Input PNG, JPG, GIF, and VCF image types from the media library or specify a URL.
    • Only 1 image supported

  • Understand MMS Sending
    • MMS are billed at a different rate vs. text-only SMS.
    • Not all carriers can accept MMS. In these cases, Twilio will automatically convert the MMS to an image link the user can click.

vCard Contact Cards

vCards, also known as Virtual Contact Files (.VCF), are a standardized file format for sending business/contact information that can be easily imported into address/contact books. vCards can be created programmatically and assigned properties found here. Some common properties included are name, phone number, birthday, address, and email. For more information on how to create vCards, visit the Twilio vCard documentation.

Creating an MMS message

Creating an MMS message requires your Subscription Group to be configured for MMS sending. This is indicated by seeing the MMS tag when selecting a Subscription Group. Upon selecting an MMS-enabled Subscription Group, you will have the ability to either upload an image or reference an image URL.


Image Specifications

Image Specifications Recommended Properties
Size 5MB maximum
File Types PNG, JPG, GIF

Previewing an MMS message

Braze provides a preview of the image you have uploaded.


New Stuff!