Financial Services


Deliver customer-centric experiences backed by industry-leading data and security practices

Boost mobile app adoption and lifetime value with data-driven marketing

Connected Content

Content Cards

Product Feature

Mobile Push Notifications

In-App Messages

Payomatic used Braze to bolster its digital capabilities as it transformed its traditional brick-and-mortar business, delivering personalized messages at key moments during the customer journey and driving a 32% increase in direct deposit adoption within its app.
See Payomatic's Story

“Because we now rely on a cloud-based, 360-degree view of our customer, we’ve become much better at collecting actionable insights that improve future campaigns and help us increase customer lifetime value.”

Steven Mayotte
CIO at Payomatic

Work confidently, with best-in-class data and privacy at any scale

SOC II Type II Compliant

ISO 27001 Certified

CCPA Compliant

Product Feature

GDPR Compliant

HIPAA Compliant

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Braze Data Privacy Report

94%

Of marketing executives feel implementing stricter data rules will put their companies at a competitive advantage

70%

Of US adults expect brands to let them know what data has been collected on them

40%

Of marketing executives list lack of legal clarity as a barrier to implementing stricter privacy practices

Why customer engagement matters for financial services

73%

Increased 90-day retention with cross-channel messaging


Financial startups are making messages more valuable by leveraging in-product and out-of-product channels together

3.9X

Greater customer lifetime value with cross-channel messaging


Lean on a single channel and your brand risks missing the opportunity to meet consumers where they are


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