Financial Services
Deliver customer-centric experiences backed by best-in-class data and security
Boost mobile app adoption and lifetime value with data-driven marketing
Use Cases
Product Feature
Content Cards
In-App Messages
Mobile Push Notifications
Connected Content


“Because we now rely on a cloud-based, 360-degree view of our customer, we’ve become much better at collecting actionable insights that improve future campaigns and help us increase customer lifetime value.”
Drive more conversions with cohesive customer experiences fueled by real-time streaming data
Topics
Braze Alloys
Streaming Data

Build trust with your customers by creating valuable, frictionless journeys
Dynamic Segmentation
Customer Journey Builder

Banking on the Customer Journey: 2022 Financial Services Insights
90%
Of consumers who feel they receive relevant communications say they are extremely or very satisfied with their bank
62%
Of consumers are willing to share more personal information with their financial services provider to get more relevant information
50%
Of consumers rank trustworthiness as a top factor when it comes to a bank provider
Customer engagement pays off for financial services
50%
Increase in 3-month rolling retention with cross-channel messaging
Financial startups are making messages more valuable by leveraging in-product and out-of-product channels together
3X
Longer average user lifetime with cross-channel messaging
Brands that lean on a single-channel strategy run the risk of missing the opportunity to meet consumers where they are