Optimize Onboarding
Greet new customers with seamless, personalized welcome flows
Break the ice using the power of cross-channel messaging
Product Feature
Mobile Push Notifications

Personalized first impressions matter most
Product Feature
Canvas
Mobile Push Notifications

“We're really just trying to connect as much to behavior as we are to the actual content that viewers are watching and find out where the two shall meet. And then we have to power everything through Braze to keep it all under the same roof, which just gives us much better visibility.”
Personalize onboarding journeys to boost engagement and drive action
Product Feature
Canvas
In-App Messages
Liquid Personalization
Mobile Push Notifications

Create onboarding journeys that drive revenue
Use Cases
Topics
Braze Alloys
Cross-Channel
Product Feature
Content Cards
Canvas Flow

Why customer engagement matters for optimizing onboarding
3X
Longer customer retention when they receive messages from your brand
Sending your users welcome messaging can be the difference between building a strong relationship and watching them walk out the door
80%
Of brands execute campaigns across multiple customer engagement channels
As consumers jump from one platform to the next, effective brands know the impact of engaging users from web to mobile and beyond
94%
Higher customer lifetime value when brands engage users across multiple channels
For truly top-flight onboarding outcomes, there’s no substitute for seamless messaging across channels