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Thought leadership, tips, and tricks for world-class customer engagement

Featured Stories
Why personalized emails still matter to marketers
Blog11 min read

Why personalized emails still matter to marketers

May 23, 2025
Understanding RFM segmentation for smarter customer targeting
Blog12 min read

Understanding RFM segmentation for smarter customer targeting

May 23, 2025
What is an ESP? Four key things to look for in an email service provider
Blog11 min read

What is an ESP? Four key things to look for in an email service provider

May 22, 2025
Articles
Discover the most recent marketing insights.
Designing the email marketing customer journey
Blog13 min read

Designing the email marketing customer journey

Team Braze
May 21, 2025
Move up the personalization spectrum: Introducing RCS, Banners, and Canvas Context
Blog8 min read

Move up the personalization spectrum: Introducing RCS, Banners, and Canvas Context

Haley Trost
May 20, 2025
SMS marketing strategy done right: Key steps and real-world examples
Blog12 min read

SMS marketing strategy done right: Key steps and real-world examples

Team Braze
May 20, 2025
Case Studies
Read how brands are achieving their biggest milestones
NAVER WEBTOON improves webtoon completion rates with Braze
Case Study3 min read

NAVER WEBTOON improves webtoon completion rates with Braze

NAVER WEBTOON boosts CRM strategies with Braze Cloud Data Ingestion
Case Study5 min read

NAVER WEBTOON boosts CRM strategies with Braze Cloud Data Ingestion

KakaoStyle boosts app traffic by 35% with Braze Currents
Case Study3 min read

KakaoStyle boosts app traffic by 35% with Braze Currents

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Reports & Guides
Read how brands are achieving their biggest milestones
The retail marketer’s Black Friday Cyber Monday planning workbook
Guide

The retail marketer’s Black Friday Cyber Monday planning workbook

SMS & RCS Inspiration Guide
Guide

SMS & RCS Inspiration Guide

The possibilities of push
Guide

The possibilities of push

Videos
Read how brands are achieving their biggest milestones
Braze x Shopify
Video

Braze x Shopify

March 01, 2024
What's New at Braze: April 2025
Video

What's New at Braze: April 2025

March 01, 2024
Sportsbet: Personalized Messages at Scale
Video

Sportsbet: Personalized Messages at Scale

March 01, 2024
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