Be Absolutely Engaging.™
Journey Orchestration
Orchestrate memorable journeys that deliver the cohesive, responsive, and personalized experiences your customers crave with Braze Canvas.
Your canvas for creating engaging cross-channel experiences.
Simplify journey orchestration
Move quickly from ideation to execution to launch with modern no-code tools and an intuitive interface for creating, iterating, and collaborating on customer journeys.Experiment and optimize with AI
Enhance experiences with intelligent automation that helps you test and optimize copy, creative, timing, channel mix, promotions, and more.Execute in real time and at scale
Deliver highly-personalized customer experiences at scale based on in-the-moment customer behaviors and cross-channel interactions.Create consistency across channels
Seamlessly coordinate your messaging across all of your channels from one centralized interface.
Simplify journey orchestration
Orchestrate and automate sophisticated journeys in a fraction of the time.
Design, visualize, and launch dynamic user journeys in a fraction of the time with easy building block components.
Automatically adapt your engagement strategy with branching logic that guides your audience down specific journey paths based on real-time preferences and behaviors.
Leverage BrazeAI™ to kickstart the copywriting, image generation, and QA process.
Minimize reliance on engineers or third parties and make your teams more efficient.
Simplify journey orchestration
Increase productivity. Inspire collaboration.
Comments and tagging make it easy for you to collaborate on customer experiences, whether you’re a team of 2 or 200.
Easily iterate on existing Canvases to adapt to the strategies that are driving the best outcomes for your brand.
No matter your company's size or experience, Canvas makes your customer engagement goals achievable.
Simplify journey orchestration and establish best in class engagement with turnkey, pre-built journeys for key use cases and industries.
The Total Economic Impact of Braze: a commissioned study by Forrester Consulting.
Experiment and optimize with AI
Eliminate the guesswork. Get better results.
Find what works with the ability to experiment on entire journeys, journey paths, or individual messages.
Experiment, optimize and adapt—with just a single toggle.
Send messages on the channels customers engage with most, at the times they are most likely to engage.
Use proven algorithms to automatically optimize campaigns and guide every customer to their best-performing path.
Execute in real time and at scale
Never miss a moment.
Automatically trigger journeys and messaging based on in-the-moment customer behaviors, cross-channel interactions, and updates happening within your tech stack.
Rely on the right first-party data to inform and orchestrate the most personalized customer experiences.
Feel confident with a platform that operates with sub-second latency, regardless of your data and send volumes.
Create consistency across channels
Cohesive experiences, no matter where your customers are.
Seamlessly blend in-product and out of product channels— including email, mobile app, SMS, WhatsApp, web, paid media—from one interface
Build brand equity by keeping all your messaging centralized and on-brand.
Make all your channels work together seamlessly, so that signals from one channel can trigger messaging on another.
