Retail & eCommerce
Personalize every experience for every shopper
Drive more revenue with cross-channel experiences based on live customer data
Comprehensive Journey Management
Launch cohesive, frictionless experiences that update shoppers in real-time
Cross-Channel Journey Orchestration
"At Pomelo, we always aim to provide the best user experience possible, and we recognise that this begins with understanding the customer journey. With Braze and our partners, we've been able to leverage technology and data to further this understanding, and craft unique, personalised experiences for our customers."
2022 Retail Customer Engagement Review
Of all buyers worldwide will be digital buyers by 2022
Retail brands with mature customer engagement programs see an 8.8X increase in user-to-buyer conversion rate
Each additional channel you add to your messaging mix results in 4.3X more purchases per user
How customer engagement impacts retail & ecommerce
Lift in 90-day retention for brands who use multiple channels in tandem
Use real-time, customer-generated data to build granular audiences, identify individual preferences, and generate predictive insights that increase engagement.
Unlike list-based solutions, Braze enables markets to capture, update, and take action on customer preferences, behaviors, and predictive analytics in the moment, without latency.
Higher customer lifetime value when brands send cross-channel messaging campaigns
Launch cohesive, interconnected experiences that engage shoppers across both owned and social channels.
Unlike email or SMS point solutions, Braze enables marketers to take a true-cross channel approach by seamlessly blending out-of-product and in-product messaging channels. We were named a Leader in cross-channel campaign management by Forrester.
Of retail and eCommerce brands will increase marketing budgets in 2022
Tap into intuitive tools to pair every shopper with the contextually relevant offers, products, and updates they need to drive revenue.
With personalized journey branching, Braze gives marketers the ability to send users down dynamic journey paths based on their unique attributes and actions.