Marketing is a science — one that needs an artist’s touch and specialized tools. With Canvas, you can mix rigor and artistry to create meaningful, relevant, and personal experiences for each customer.

Canvas is a single unified interface where marketers can set up campaigns with multiple messages and steps to form a cohesive journey and then compare and optimize those experiences using comprehensive analytics for the full user experience.

The articles below will walk you through setting up a Canvas and up-level your strategies as you build customer experiences. You can also check out our LAB course on Canvas!

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