User Data Collection
Before completing your Braze implementation, ensure that you have a conversation between your marketing team and your development team regarding your marketing goals. It’s useful to consider these goals and work backwards from them when deciding what data to track, and how to track that data with Braze.
Braze will ban or block users (“dummy users”) with over 5 million sessions and no longer ingest their SDK events because they are usually the result of misintegration. If you find that this has happened for a legitimate user, reach out to your Braze account manager.