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Automate Zoom attendee registration

Webinars have become common for Braze customers to host over the past few years. When hosting a Zoom webinar, users must enter their information on a Zoom landing page to sign up. A recommended user flow is outlined below:

  1. Schedule a webinar in Zoom and generate a meetingId.
  2. Use Braze to promote Zoom webinars via email, push, and in-app message channels.
  3. Include a call-to-action button in these communications that automatically adds users to the webinar.

This can be accomplished by using the Zoom APIs to automatically add a user to a webinar through a button click within an email, push, or in-app message. Use the following endpoint, replacing the meeting ID in the API request.

POST: /meetings/{meetingId}/registrants

For more information, refer to the Zoom Add meeting registrant endpoint.

  1. Create a push campaign

    Set on-click behavior for the button to link out to the webinar landing page.

    Linking out to the webinar when a button gets clicked.

    A simple example of a landing page for users who sign up via button click from a push. Let the user know what they have signed up for and confirm their registration:



  2. Create a webhook campaign triggered by the in-app message or button click.

    Using existing user data on their Braze profile, sign up the user for the webinar.

    A action-based campaign that will be sent to users who clicked a button for a specific campaign.

    Example webhook call to Zoom endpoint.


  3. Users are now registered for the webinar with the details that already exist on their Braze profile.

  1. Create an in-app message campaign

    Set on click behavior for the button to link out to the webinar landing page

    Linking out to the webinar when a button gets clicked.

    A simple example of a landing page for users who sign up via button click from an in-app message. Let the user know what they have signed up for and confirm their registration:



  2. Create a webhook campaign triggered by the in-app message or button click.

    Using existing user data on their Braze profile, sign up the user for the webinar.

    An action-based campaign that will be sent to users who clicked a button for a specific campaign.

    Example webhook call to Zoom endpoint.


  3. Users are now registered for the webinar with the details that already exist on their Braze profile.

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