Adobe for Currents

Adobe is a customer data platform that allows brands to connect and map their Adobe data (custom attributes and segments) to Braze in real time.

The Braze and Adobe integration allows you to seamlessly control the flow of information between the two systems. With Currents, you can also connect data to Adobe to make it actionable across the entire growth stack.

Prerequisites

Integration

Step 1: Create an XDM schema in Adobe

1. Adobe Experience Platform에서 Schemas로 이동 > Create schema 선택 > Experience Event 선택 > Next 선택.
   
   
   
   
2. 스키마의 이름과 설명을 제공하십시오.
3. In the Composition panel, configure your schema attributes:
   • In Field groups, select Add and then add the Braze Currents User Event field group.
   • Select Save.

For more information on schemas, refer to Adobe’s documentation on creating schemas.

Step 2: Connect Braze to the Adobe Experience Platform

1. In Adobe Experience Platform, go to Sources > Catalog > Marketing automation.
2. Select Add data for Braze Currents.
3. Braze 커런츠 샘플 파일
   
   
   
   
4. 파일이 업로드된 후, 데이터 흐름 세부정보를 제공하십시오. 여기에는 데이터 세트 및 매핑할 스키마에 대한 정보가 포함됩니다.
   • If this is your first time connecting a Braze Currents source, create a new dataset and make sure to use the schema you created in Step 1.
   • If this isn’t your first time, use any existing dataset that references the Braze schema.
5. Configure mapping for your data and resolve the issues.
   • Change the mapping for id from to _braze.appID to _id at the root level of the schema.
   • Make sure properties.is_amp is mapped to _braze.messaging.email.isAMP.
   • Delete the time and timestamp mapping, then select the add icon > Add calculated field and enter time * 1000. Select Save.
   • 새로운 소스 필드 옆에 있는 맵 대상 필드를 선택하고 스키마의 루트 수준에서 타임스탬프에 매핑합니다.
     
     
     
     
6. 문제를 해결했음을 확인하려면 확인을 선택하십시오.

7. 다음 Next을 선택하고, 데이터 흐름 세부 정보를 검토한 후 Finish을 선택하십시오.

3단계: Gather credentials

Collect the following creditials to input into Braze, which will allow Braze to send data to Adobe Experience Platform.

Step 4: Configure Currents to stream data to your data source

1. In Braze, go to Partner Integrations > Data Export, and then select Create New Current.
2. Provide the following:
   • A name for the connector
   • Contact information for notifications about the connector
   • The credentials from Step 3
3. Select the events you want to receive.
4. Optionally configure any desired field exclusions or transformations.
5. Select Launch Current.