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            1. Webinar

              AI Decisioning in Customer Marketing: Evaluating Reality vs. Hype

            2. A stylized 3D email envelope icon with soft orange and purple lighting.
              Article20 min read

              Welcome email examples: Proven series, best practices, and personalization

              Team
              Team Braze
              Customer experience
            3. A smiling man looks at his phone, encircled by three red icons: data blocks, a tag, and two sparkles.
              Article18 min read

              A complete guide to customer engagement strategy for 2026

              Madison
              Madison Tiemtoré
              Customer Engagement
            4. Webinar

              [AMER] Customer Engagement Workshop: Practical frameworks for modern customer relationships

            5. Webinar

              [EMEA] Customer Engagement Workshop: Practical frameworks for modern customer relationships

            6. A stylized geometric brain with "AI" in the center, connected by input and output wires.
              Article11 min read

              AI Decisioning: Definition, how it works, and real examples

              Team
              Team Braze
              AI and Machine LearningAI Decisioning
            7. Stylized pinball machine with e-commerce icons (profile, email, chat, add to cart, conversion rate) on a purple neon background.
              Article11 min read

              Challenges of marketing attribution: Why it’s becoming harder to measure impact

              Sally
              Sally Wills
              Customer Engagement
            8. 3D icons of a user, a notification bell with '3' alerts, and an upward-trending bar chart, connected by a glowing line.
              Article19 min read

              Marketing automation: Tools, strategies, and real-world examples for smarter campaigns

              Team
              Team Braze
              101 ContentPersonalization
            9. Webinar

              What's New at Braze: a live look at the Q4 2025 Product Release

            10. White script text "braze" on a pink bar, against an orange-yellow gradient background.
              Article3 min read

              Gemini in Gmail and AI on Android: What marketers need to know

              Haley
              Haley Trost
            11. Three colorful bars of increasing height; the tallest orange bar features glowing 'AI' text and light trails representing growth.
              Article4 min read

              The ROI of AI: How CMOs can showcase tangible value to the C-Suite

              Sally
              Sally Wills
              AI and Machine Learning
            12. Product

              Cross-channel Messaging

            13. Product

              Braze Email

            14. AI rocket flying through a large orange C.
              Article11 min read

              Customer engagement for enterprise: How large organizations can scale AI, data, and collaboration

              Team
              Team Braze
              Customer Engagement
            15. Smartphone with icons for online shopping, communication, and web browsing.
              Article13 min read

              Omnichannel marketing: What it really means for customers (and how brands can deliver in 2026)

              Team
              Team Braze
              Cross-ChannelBraze Alloys
            16. A pink horseshoe magnet attracting multiple user icons with yellow lightning bolts.
              Article11 min read

              Customer engagement for SMBs: Strategies to compete, convert, and retain without the enterprise budget

              Team
              Team Braze
              SMB
            17. Braze Certified badge held by stylized hands on a blue background.
              Article3 min read

              Braze Learning Supports Laid-Off Community With Free Certifications

              Inayah
              Inayah Lakhani
              Braze Announcements
            18. A smiling young Black woman looks at three phone screens displaying an app with a message and preference forms.
              Article10 min read

              WhatsApp Flows: How to build conversational journeys that convert

              Team
              Team Braze
              WhatsApp
            19. Webinar

              How to achieve real ROI with AI

            20. Mustafa Bohra, Associate Director, CRM, Martech and Analytics at Careem
              Video

              Careem: Orchestrating complex, personalized customer journeys at scale with Braze

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