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            1. a poster for massano is displayed on a black background
              Case Study5 min read

              BUGECE improves the user experience and drives more signups by switching to Braze

            2. an advertisement for offerfit by braze q & a
              Article7 min read

              Introducing OfferFit by Braze: Answering burning questions

              Matt
              Matt Kreisher
            3. a woman is looking at her phone with a message from mandy smithfield
              Article7 min read

              Personalized content: Strategies for delivering 1:1 experiences at scale

              Team
              Team Braze
              Personalization
            4. a man eating a sandwich next to a phone that says sandwich emperor
              Article6 min read

              Transforming mobile messaging with RCS for Business

              Lexie
              Lexie Haggerty
              Customer Engagement
            5. two women are sitting at a table looking at a laptop .
              Guide

              Staying in the black—Sustaining momentum beyond Black Friday Cyber Monday

            6. Tech for an equitable future
              Article3 min read

              Five years in: Braze welcomes new Tech for an Equitable Future cohort

              Braze Social Impact
              Braze Social Impact Team
              Braze Announcements
            7. a man and a woman are sitting on a bicycle with a purple background that says company action
              Article14 min read

              What is customer journey analytics? How to visualize, measure, and improve touchpoints

              Team
              Team Braze
            8. a purple background with a map pin on it
              Article14 min read

              A guide to customer journey mapping

              Team
              Team Braze
              Customer Journey
            9. an illustration of a brain surrounded by icons including an email and a speech bubble
              Article7 min read

              What is an AI marketing tool? Key features and how to choose the right one

              Team
              Team Braze
              AI and Machine Learning
            10. a logo for the nfsb award in 2025
              Article2 min read

              Braze earns prestigious customer service award for support for the seventh year in a row, and customer onboarding award for the third year in a row

              Team
              Team Braze
              Braze Announcements
            11. a woman is holding a cell phone in her hand and smiling .
              Guide

              Engage to Excel: The APAC Financial Services Playbook

            12. A man is holding a cup of coffee and looking at his phone. The message says "items handpicked just for you" with images of electronics he might want to purchase
              Article1 min read

              SMS and messaging apps for savvy holiday marketing

              Meredith
              Meredith Mitchell
            13. Webinar

              Discover What’s New with Braze: Q2 2025 Product Release

            14. a woman is smiling while looking at her phone with a message that says shop the new summer collection
              Article5 min read

              Meta's big move: WhatsApp to introduce ads

              Lexie
              Lexie Haggerty
              Customer Engagement
            15. an advertisement for marcus williams shows a personalized path
              Article10 min read

              Personalized marketing tactics that drive engagement and retention

              Team
              Team Braze
              Personalization
            16. braze marketer of the month elliott bell head of engagement at picklebet
              Article4 min read

              June 2025 Bonfire Marketer of the Month: Picklebet’s Elliott Bell

              Emily
              Emily Calderon
            17. a green background with white text that says jobplanet
              Case Study4 min read

              How Jobplanet personalizes marketing in real-time to drive business growth

            18. a woman is smiling while looking at her phone which says dive into our summer collection
              Article5 min read

              How Android 16 and iOS 26 are reshaping customer engagement

              Haley
              Haley Trost
            19. a purple background with a bunch of notifications including one that says ready for your next hike
              Article9 min read

              What is customer lifecycle management? A guide to growing customer value at each stage

              Team
              Team Braze
              Customer Journey
            20. a purple shield with a check mark on it
              Article5 min read

              Overcoming data privacy problems: How high concern drives advanced personalization

              Team
              Team Braze
              Data Privacy and SecurityPersonalization
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