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            1. an illustration of a brain surrounded by icons including an email and a speech bubble
              Article7 min read

              What is an AI marketing tool? Key features and how to choose the right one

              Team
              Team Braze
              AI and Machine Learning
            2. a logo for the nfsb award in 2025
              Article2 min read

              Braze earns prestigious customer service award for support for the seventh year in a row, and customer onboarding award for the third year in a row

              Team
              Team Braze
              Braze Announcements
            3. A man is holding a cup of coffee and looking at his phone. The message says "items handpicked just for you" with images of electronics he might want to purchase
              Article1 min read

              SMS and messaging apps for savvy holiday marketing

              Meredith
              Meredith Mitchell
            4. Webinar

              Discover What’s New with Braze: Q2 2025 Product Release

            5. a woman is smiling while looking at her phone with a message that says shop the new summer collection
              Article5 min read

              Meta's big move: WhatsApp to introduce ads

              Lexie
              Lexie Haggerty
              Customer Engagement
            6. an advertisement for marcus williams shows a personalized path
              Article10 min read

              Personalized marketing tactics that drive engagement and retention

              Team
              Team Braze
              Personalization
            7. braze marketer of the month elliott bell head of engagement at picklebet
              Article4 min read

              June 2025 Bonfire Marketer of the Month: Picklebet’s Elliott Bell

              Emily
              Emily Calderon
            8. a green background with white text that says jobplanet
              Case Study4 min read

              How Jobplanet personalizes marketing in real-time to drive business growth

            9. a woman is smiling while looking at her phone which says dive into our summer collection
              Article5 min read

              How Android 16 and iOS 26 are reshaping customer engagement

              Haley
              Haley Trost
            10. a purple background with a bunch of notifications including one that says ready for your next hike
              Article9 min read

              What is customer lifecycle management? A guide to growing customer value at each stage

              Team
              Team Braze
              Customer Journey
            11. a purple shield with a check mark on it
              Article5 min read

              Overcoming data privacy problems: How high concern drives advanced personalization

              Team
              Team Braze
              Data Privacy and SecurityPersonalization
            12. a woman wearing glasses and a leopard print shirt is smiling
              Article7 min read

              Once upon a brand: Crafting stories that captivate and convert

              Team
              Team Braze
            13. a flyer titled deploying a customer engagement platform
              Guide

              10 Key Reasons to Deploy a Customer Engagement Platform

            14. Webinar

              Know your customer: Enhancing relevance with AI-powered experimentation

            15. a woman is holding a red object in front of her eye
              Article6 min read

              Creativity unleashed: How customer engagement platforms redefine innovation

              Team
              Team Braze
            16. Webinar

              State of Customer Engagement 2025: GCC Edition

              LoyaltyCross-ChannelCustomer Engagement
            17. a woman wearing goggles with the words what smbs should look for in a customer engagement platform
              Guide

              What SMBs Should Look for in a Customer Engagement Platform

            18. a man is sitting on a couch looking at his cell phone .
              Guide

              Customer Engagement Review 2025: Asia

            19. a poster that says grow with braze singapore 2025
              Article3 min read

              Key insights from Grow with Braze Singapore 2025

              Team
              Team Braze
            20. a purple circle with the letter b on it
              Article6 min read

              Smarter decisions, deeper connections: Braze named to the Databricks Data Intelligence for Marketing program

              Team
              Team Braze
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