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            1. A 3D purple email envelope with an @ symbol, surrounded by messaging and notification icons.
              Article13 min read

              Understanding email open rates and how to improve them

              Team
              Team Braze
              Email Must-Knows
            2. Dubai skyline at dusk with abstract purple and orange shapes and text: 'GROW WITH braze DUBAI'.
              Video

              Grow with Braze Dubai 2025

              AI and Machine LearningData Agility
            3. A person with pink and blonde hair blows bubblegum with social media icons floating around them on a colorful gradient background.
              Article5 min read

              Beyond the inbox: How to engage with Gen Z where they really are

              Courtney
              Courtney Baum
              ChannelsCross-Channel
            4. Hands holding a smartphone displaying a travel offer email for a resort in Greece, with app icons for email, chat, and notifications to the left.
              Article11 min read

              Next best action: Moving beyond predictions to real-time personalization

              Team
              Team Braze
              AI and Machine Learning
            5. Smiling woman looking at a phone, surrounded by feature icons.
              Article5 min read

              The discount dilemma: How to delight customers without slashing prices

              Team
              Team Braze
              AI Decisioning
            6. An orange envelope with a calendar page showing purple circled dates. A tag says "Black Friday & Cyber Monday."
              Article5 min read

              Black Friday/Cyber Monday preparedness: Maximize email deliverability and engagement

              Nikita
              Nikita Sambrekar
            7. A smiling man holds a smartphone displaying kitchen product recommendations, with translucent screens showing personalization settings and an order confirmation.
              Article11 min read

              How to improve your checkout conversion rate with personalization and AI

              Team
              Team Braze
            8. A Braze guide titled "The secret lives of channels," featuring a smiling woman holding a phone surrounded by various digital channel icons.
              Guide

              The secret lives of channels

            9. Braze Marketer of the Month graphic featuring Andrew Luxem, Sr. Director, CRM at Bed Bath & Beyond.
              Article4 min read

              November 2025 Bonfire Marketer of the Month: Bed Bath & Beyond’s Andrew Luxem

              Emily
              Emily Calderon
              Bonfire
            10. A smiling young woman with curly hair and glasses looks at her phone, with data and social media icons on a purple background.
              Article11 min read

              Customer engagement examples to inspire every stage of the customer journey

              Team
              Team Braze
            11. A 3D purple megaphone emitting various communication and notification icons.
              Article10 min read

              How do marketing automation strategies help brands scale personalization?

              Team
              Team Braze
              AI and Machine Learning
            12. Braze Certified badge next to a hand holding a heart icon, on a purple and orange background.
              Article3 min read

              Braze Learning supports laid-off community with free certifications

              Carly Gilmore
              Braze Announcements
            13. Braze graphic titled 'From seed to success,' featuring a diverse team collaborating and a stylized purple growth tree.
              Guide

              From seed to success: How to cultivate sustainable business growth through customer engagement

            14. Smiling woman looking at UI cards for AI agents, including content optimization and sentiment analysis.
              Article6 min read

              A World of Possibilities: 7 Use Cases for BrazeAI™ Agent Console

              Matt
              Matt Kreisher
              Building Braze
            15. A diagram showing a CTA experiment flowchart with three mobile app variants for a savings account, with Path 1 highlighted as the experiment winner.
              Article9 min read

              Reinforcement learning: What it is and how it powers smarter marketing

              Team
              Team Braze
              AI and Machine Learning
            16. The Velero logo on a purple background
              Article12 min read

              Faster, cheaper, more dependable: How Braze uses Velero to power backup stateful services in Kubernetes

              Joseph
              Joseph Heyburn
              Building Braze
            17. A man and woman looking at a smartphone, surrounded by icons for chat, shopping, analytics, time, and pricing, with the "BrazeAI Decisioning Studio" logo.
              Article5 min read

              Retail personalization in the AI era: How AI decisioning revolutionizes customer relationships

              Meredith
              Meredith Mitchell
            18. Smartphone surrounded by icons for social media likes, star ratings, and comments.
              Article15 min read

              In-app surveys: How to collect real-time feedback that improves every mobile experience

              Team
              Team Braze
              Survey
            19. Smiling woman carrying moving boxes next to a digital profile card for 'Jane Smithfield' showing her photo, favorite foods, and 'High' churn risk.
              Article12 min read

              Personalization in Retail: Strategies, Examples, and AI-Driven Wins

              Team
              Team Braze
              Personalization
            20. Webinar

              Locking in Loyalty: What it really takes to build connections that stick

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