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Why braze?

Instantly get the right message to the right customers on any channel.

See how we’re different

Product Overview

Power more personalized messages across mobile, web, email, SMS, and more.

See Braze in action

Engineered for any scale

Braze enables world-class customer engagement powered by flexible APIs, supported by enterprise-grade security and compliance.

See how we do it
  • Data & Analytics

    Live 360° customer profiles, actionable insights, data sharing and streaming
  • Campaign Orchestration

    Create, adapt, and iterate on customer journeys all in one place.
  • Sage AI by Braze

    Behavior-based automation, predictive tools, and A/B testing

Integrated Cross-Channel Delivery

  • Mobile & Web Push
  • In-App & In-Browser Messaging
  • Content Cards
  • Email
  • SMS
  • WhatsApp
  • Audience Sync

Industries

  • Financial Services
  • Media & Entertainment
  • On Demand
  • QSR
  • Retail & eCommerce
  • Travel & Hospitality

Use Cases

  • Boost Productivity
  • Optimize Onboarding
  • Increase Engagement
  • Reduce Churn
  • Improve Acquisition

Case Studies

See how leading brands worldwide use Braze to drive results

Reduce Churn

Rappi Reactivates Lapsed Users and Increases Purchases With WhatsApp

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Reduce Churn

How Peacock’s Year-In-Review Campaign Drove a 20% Reduction in Churn

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Travel & Hospitality

How BlaBlaCar Leverages Braze Canvas Flow to Create a Powerful Abandoned Cart Program

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Evolve your customer engagement program with our award-winning services.

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Strategic partnerships

Extend the value of Braze by connecting with a trusted Technology or Solutions partner.

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Thought leadership, tips, and tricks for world-class customer engagement


Using Braze

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Login Get Started

Why braze?

Instantly get the right message to the right customers on any channel.

See how we’re different

Product Overview

Power more personalized messages across mobile, web, email, SMS, and more.

See Braze in action

Engineered for any scale

Braze enables world-class customer engagement powered by flexible APIs, supported by enterprise-grade security and compliance.

See how we do it

  • Data & Analytics
  • Campaign Orchestration
  • Sage AI by Braze

Integrated Cross-Channel Delivery

  • Mobile & Web Push
  • In-App & In-Browser Messaging
  • Content Cards
  • Email
  • SMS
  • WhatsApp
  • Audience Sync

Industries

  • Financial Services
  • Media & Entertainment
  • On Demand
  • QSR
  • Retail & eCommerce
  • Travel & Hospitality

Use Cases

  • Boost Productivity
  • Optimize Onboarding
  • Increase Engagement
  • Reduce Churn
  • Improve Acquisition

Case Studies

See how leading brands worldwide use Braze to drive results

Reduce Churn

Rappi Reactivates Lapsed Users and Increases Purchases With WhatsApp

Reduce Churn

How Peacock’s Year-In-Review Campaign Drove a 20% Reduction in Churn

Travel & Hospitality

How BlaBlaCar Leverages Braze Canvas Flow to Create a Powerful Abandoned Cart Program

Braze For Success

Evolve your customer engagement program with our award-winning services.

See how it all works

  • Certifications
  • Technical Support
  • Braze Learning
  • Customer Success Managers

Strategic partnerships

Extend the value of Braze by connecting with a trusted Technology or Solutions partner.

Learn more about Braze Alloys

  • Technology Partners
  • Solutions Partners
  • Partner Portal

All Resources

Thought leadership, tips, and tricks for world-class customer engagement


Using Braze

  • Documentation & User Guides
  • Glossary
  • Customer Support & Services
  • Bonfire Community

Content Library

  • Blog
  • Reports & Guides
  • Webinars & Events
  • Videos
  • Benchmarks
  • About Us
  • Careers
  • News
  • Investor Relations
  • Legal
  • Contact Us
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  • JP
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Resources


Engagement

Use Cases

  • Acquisition
  • Engagement
  • Onboarding
  • Reduce Churn
  • Retention

Industries

  • Financial Services
  • Health & Wellness
  • On-Demand
  • Media & Entertainment
  • Retail & eCommerce
  • Travel & Hospitality

Topics

  • AI and Machine Learning
  • Brand Humanity
  • Braze Alloys
  • Building Braze
  • Data Agility
  • Cross-Channel
  • Customer Engagement
  • Culture at Braze
  • Data Privacy and Security
  • Marketing Ecosystem
  • Personalization
  • Product Release
  • LTV
  • SDK
  • Braze Announcements
  • Bonfire
  • Product Spotlight
  • Advertising Technologies
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  • Braze for Impact
  • FORGE 2022
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  • Mobile Marketing
  • Data & Infrastructure Agility
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  • Data Warehouses
  • COVID-19
  • 101 Content
  • OMO
  • City x City 2023

Resources

  • Event
  • Guide
  • Report
  • Video
  • Webinar
  • News

Product Feature

  • Business Intelligence
  • Campaign Scheduling
  • Canvas
  • Content Cards
  • Currents
  • Email
  • GDPR Compliant
  • HIPAA Compliant
  • In-App Messages
  • In-Browser Messages
  • Liquid Personalization
  • Mobile Push Notifications
  • Reporting and Analytics
  • Rate Limiting
  • SMS
  • Web Push
  • Webhooks
  • Intelligence Suite
  • Predictive Suite
  • Data Ingestion
  • A/B Testing
  • WhatsApp
  • Audience Sync

Region

  • APAC
  • Global
Show All
  • All Resources
  • Articles
  • Reports & Guides
  • Videos
  • Webinars & Events
  • Engagement

    7 Ways to Improve Customer Monetization Campaign Performance

    Sep 21, 2023

  • Report

    2023 Global Customer Engagement Review

    Feb 23, 2023

  • Customer Engagement

    What is Customer Engagement?

    Feb 22, 2023

  • Retail & eCommerce

    2022 Retail Customer Engagement Review

    Mar 14, 2022

  • Customer Engagement

    Key Measurements for Customer Engagement

    Feb 4, 2022

  • Report

    2022 Global Customer Engagement Review

    Jan 20, 2022

  • Engagement

    How Oval Gets the Most Out of Braze

    May 26, 2021

  • Engagement

    29% of US Residents Have Already Increased Retail Spending: Braze Data Shows Consumers are Ready to Shop this Summer

    May 26, 2021

  • Customer_Loyalty

    Mobile Push Notifications

    How the American Cancer Society Uses Push Notifications to Drive Loyalty

    May 26, 2021

  • Engagement

    Send Frequency 2021: Exploring Messaging’s Impact on Engagement and Conversions, Industry by Industry

    Apr 21, 2021

  • Braze 2021 Global Customer Engagement Review cover

    Report

    2021 Global Customer Engagement Review

    Feb 18, 2021

  • Customer Engagement

    Understanding Customer Engagement Benchmarks and Metrics

    Feb 9, 2021

  • Cross-Channel

    How SMBs and Mid-Market Brands Can Leverage Cross-Channel Engagement to Thrive in a Challenging Marketplace

    Jan 11, 2021

  • Personalization

    Understanding Delivery-Time Personalization

    Dec 17, 2020

  • Web Push

    How Web Push Can Drive Stronger Online Engagement

    Dec 16, 2020

1 2 4
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Articles Reports & Guides Videos Webinars & Events
  • Acquisition
  • Engagement
  • Onboarding
  • Reduce Churn
  • Retention
  • Financial Services
  • Health & Wellness
  • On-Demand
  • Media & Entertainment
  • Retail & eCommerce
  • Travel & Hospitality
  • AI and Machine Learning
  • Brand Humanity
  • Braze Alloys
  • Building Braze

Product Resources

Documentation & User Guides
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