BrazeAI™
Move faster, personalize at scale, and grow with confidence—powered by the BrazeAI™ product suite.


Go from ideas to working campaigns in moments with a team of AI agents.
Deliver relevant 1:1 experiences faster and at scale when you tailor every touchpoint.
Make smarter decisions and optimize customer journeys.
Build at the speed of AI
Elevate your role with a team of BrazeAI™ Agents
Describe what you want and let AI agents build on-brand content and campaigns for you.
Get instant guidance and hands-on AI execution so you can build faster, with less friction.
Write HTML, build segments, and analyze campaigns with AI agents—no technical team required.
Uncover what resonates with your customers and keep iterating, all without the wasted effort.

Personalize every interaction
Deliver true 1:1 relevance at scale
Get more from AI agents that generate on-brand content using your brand guidelines and real-time customer data.
Turn your richest customer data into relevant experiences without leaving anything on the table.
Personalize every aspect of customer communications, including content, offers, channels, timing, frequency, and more.
AI decisioning agents learn and adapt in real time to deliver experiences that are genuinely unique to each customer.

Improve campaign results
Move the metrics that matter
Use past behavior to surface the right product or content for every customer, every time.
Put the right offers, incentives, and campaigns in front of the right people so you can maximize profit, revenue, efficiency, and LTV.
Uncover what clicks with your customers, faster—then keep innovating without the wasted effort.

Case Studies

Braze continuously ingests context, processes it in real time, and makes it immediately available for BrazeAI™ intelligence.
BrazeAI™ natively embedded at every layer of our platform and can be combined and recombined across leading models for engagement use cases.
BrazeAI™ makes the output of its models quickly available for cohesive interaction on any channel.
Braze is equipped with years of AI decisioning experience and AI-dedicated teams configuring and deploying AI agents.