Navigating Customer Engagement to Drive Business Growth

Investment into customer engagement in APAC is set to significantly increase this year and brand marketers have a unique opportunity to drive business growth. Hear Julia Lee, Vice President, GM, APAC, Braze and guest speaker Dyah Wulandari, VP of Performance Marketing, Tiket.com, discuss the winning tactics that brands can employ to meet rising customer expectations and demand for personalised customer engagement.

Get upto speed on -

• The top customer engagement trends that matter in 2021: From translating metrics into business outcomes to cohesive messages across channels, we analyse the customer engagement trends and challenges for brands in APAC
• What defines brilliant engagement, and best practices to achieve it: We explore the tech and team structures that leading brands have employed for the biggest customer engagement impact
• Successful campaigns that drive revenue, and the strategies behind them: What does great customer engagement look like—and how does it translate into business growth?