The hype around Artificial Intelligence (AI) and its promise to enhance efficiency and ROI for marketing organizations is generating both excitement and skepticism. According to Gartner*, only 27% of marketers have deployed AI/ML as part of their strategies and many are still evaluating the reality of the tools it delivers. We are here to help you demystify AI!

Attendees will get a better understanding of how and when AI can be integrated into the customer engagement lifecycle with tangible use cases and insights to validate the concepts. You’ll specifically learn how AI can help you:

• Save time while sparking creativity and strategy ideation, reducing dependencies on overworked creative teams and automate your always-on engagement programs.
• Deliver exceptional experiences at scale to increase loyalty, reduce churn and grow revenue and lifetime value.
• Achieve better results by driving more conversions, gaining more confidence in your campaigns and decision-making, and reducing complexity in your testing and optimizations.

You don’t want to miss this informative webinar that addresses specific needs across the campaign production lifecycle. This is an exciting time in customer engagement marketing to leverage AI as a helpful assistant to get more from your day.

Register today. Even if you can't make the live event, we will send you the on-demand recording.

LIVE August 24, 2023, 12:00 PM ET | 5:00 PM BST