Compare Club: Empowering marketers to launch campaigns with Braze

Laurie Merchant, the Head of Customer Experience at Compare Club, describes Braze as a breath of fresh air for the industry, enabling both technical and non-technical users to access out-of-the-box features that empower them as marketers. Braze has elevated the technical aspects of MarTech while allowing marketers to maintain their core skills without needing extensive technical expertise.