Video|July 18, 2025
This July marks a significant milestone: the first anniversary of the Braze Data Platform (BDP). Explore the latest BDP enhancements designed to help you unify, activate, and distribute your data more effectively. Key updates include Self-Serve User Deletion, eCommerce Calculated User Fields, and new data fields available for export via Currents.
Elevate your customer engagement with Braze and Shopify to create seamless, personalized shopping experiences.
In this edition of our monthly "What's New" video series, we explore updates to the Braze Data Platform, including support for Microsoft Fabric, and they can support a better customer engagement program.
Josh Jones, CRM Integration & Enablement Manager and Vanessa Briggs, Head of Customer Engagement at Sportsbet explain how Braze helps them send personalized messages to their large database.