Video|June 10, 2026

Watch: How Dayuse Scaled 1:1 Personalization to Double Campaign Revenue

The global leader in daytime hotel bookings unlocked a 90% increase in booking rates via personalized journeys with Braze.

Dayuse has revolutionized travel by letting their customers book hotel rooms and premium amenities for just a few hours during the day. But with a global, diverse audience, traditional, one-size-fits-all segmentation wasn't enough. Dayuse connected their live hotel catalog data directly to their messaging engine with BrazeAI Agent Console™. Instead of spending hours writing copy and building manual segments, BrazeAI dynamically pairs the right daytime hotel offers with the right customer, in real-time.

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Smiling man in a casual shirt sits in an office setting beside text that reads, “Built with Braze – How Dayuse perfected personalization,” with the Braze logo in the corner.

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