Video|June 03, 2026

Watch: Automated SMS Routing & Classification

Sorting through free-form customer replies manually takes hours, and scaling that effort is even harder. In this quick product demo, see how BrazeAI Operator™ and BrazeAI Agent Console™ allow you to build an inbound SMS routing agent in minutes. Learn how to intelligently classify, route, and dynamically respond to complex, unstructured customer messages to deliver seamless, automated 1:1 customer experiences at scale.

Smiling presenter holding a microphone in front of a purple background with Braze branding and the text “Minutes to Market – Solve SMS chaos.”

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