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Thought leadership, tips, and tricks for world-class customer engagement

Featured Stories
Move up the personalization spectrum: Introducing RCS, Banners, and Canvas Context
blog8 min read

Move up the personalization spectrum: Introducing RCS, Banners, and Canvas Context

May 20, 2025
SMS marketing strategy done right: Key steps and real-world examples
blog12 min read

SMS marketing strategy done right: Key steps and real-world examples

May 20, 2025
Rich, Compelling, Trusted: Introducing native Braze support for RCS
blog7 min read

Rich, Compelling, Trusted: Introducing native Braze support for RCS

May 20, 2025
Articles
Discover the most recent marketing insights.
Hard bounce vs. soft bounce: Key differences and how to reduce email bounces
blog11 min read

Hard bounce vs. soft bounce: Key differences and how to reduce email bounces

Team Braze
May 12, 2025
How iOS 18 is shaping customer engagement—and what marketers can do about it
blog5 min read

How iOS 18 is shaping customer engagement—and what marketers can do about it

Haley Trost
May 09, 2025
Harnessing machine learning in marketing: Benefits, use cases and best practices
blog15 min read

Harnessing machine learning in marketing: Benefits, use cases and best practices

Team Braze
May 09, 2025
Case Studies
Read how brands are achieving their biggest milestones
KakaoStyle boosts app traffic by 35% with Braze Currents
case study3 min read

KakaoStyle boosts app traffic by 35% with Braze Currents

Wondery uses Braze Content Cards™ to boost audience engagement and raise awareness of Wondery+, their premium listening service
case study5 min read

Wondery uses Braze Content Cards™ to boost audience engagement and raise awareness of Wondery+, their premium listening service

BandLab Uses Cross-Channel Strategy to Drive Memberships
case study5 min read

BandLab Uses Cross-Channel Strategy to Drive Memberships

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Reports & Guides
Read how brands are achieving their biggest milestones
SMS & RCS Inspiration Guide
guide

SMS & RCS Inspiration Guide

The possibilities of push
guide

The possibilities of push

The 2025 Australia and New Zealand Customer Engagement Review
guide

The 2025 Australia and New Zealand Customer Engagement Review

Videos
Read how brands are achieving their biggest milestones
Braze x Shopify
video

Braze x Shopify

March 01, 2024
What's New at Braze: April 2025
video

What's New at Braze: April 2025

March 01, 2024
Sportsbet: Personalized Messages at Scale
video

Sportsbet: Personalized Messages at Scale

March 01, 2024
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