Banking on the Customer Journey: 2022 APAC Financial Services Insights
The financial services industry has traditionally lagged behind customer engagement trends due to high regulation in the space. However, the rise of a new breed of finance-focused startups has led to more focus on customer engagement, nudging even old-school marketers in the vertical to prioritize customer-centric campaigns.
Our exclusive APAC Finserv Lookbook not only offers three quick, effective solutions to supercharge your customer engagement to get ahead of the curve but also an in-depth look at how Endowus achieved success.
“Consumers are looking to long-established relationships as they make decisions with their money. In order for FinTech brands to break through, they’ll need to focus on building trust with the right messaging.”
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