BrazeAI™
You lead, BrazeAI™ amplifies
Move faster, personalize at scale, and grow with confidence—powered by the BrazeAI™ product suite.
MADE TO AMPLIFY COMPANIES OF ANY SIZE IN ANY INDUSTRY
Better decisions, better outcomes
Build at the speed of AI
Go from ideas to working campaigns in moments with a team of AI agents.
Personalize every interaction
Deliver relevant 1:1 experiences faster and at scale when you tailor every touchpoint.
Improve campaign results
Make smarter decisions and optimize customer journeys.
Build at the speed of AI
Elevate your role with BrazeAI™
Describe what you want and let BrazeAI Operator™ build you on-brand content, campaigns, and Canvases.
Agentic Standards replace manual QA, so you can build and launch even faster with less friction.
Write HTML, build segments, configure agents and analyze campaigns with Operator—no technical team required.
Personalize every interaction
Deliver true 1:1 relevance at scale
Get more from AI agents that generate on-brand content using your brand guidelines and real-time customer data.
Turn your richest customer data into relevant experiences without leaving anything on the table.
Personalize every aspect of customer communications, including content, offers, channels, timing, frequency, and more.
AI decisioning agents learn and adapt in real time to deliver experiences that are genuinely unique to each customer.
Improve campaign results
Move the metrics that matter
Use past behavior to surface the right product or content for every customer, every time.
Put the right offers, incentives, and campaigns in front of the right people so you can maximize profit, revenue, efficiency, and LTV.
Uncover what clicks with your customers, faster—then keep innovating without the wasted effort.
Case studies
Uswitch turns AI-optimized subject lines and CTAs into a smarter path to smart meter connections
Content Optimizer messages repeatedly outperformed their control messages, including a 43% higher clickthrough rate on a follow-up reactivation email. A new CTA surfaced by the tool—one the team hadn't tested before and was initially unsure about—drove a 17% increase (directionally) in offer takeup, and Uswitch has since adopted the CTA as the new default.The BrazeAI™ difference
Real-time context
By continuously ingesting and processing real-time context, the platform makes data instantly accessible to built-in AI tools.
Composable intelligence
Embedded across every layer of the architecture, BrazeAI™ leverages and mixes leading models to power custom engagement scenarios.
Cross-channel interaction
BrazeAI™ makes the output of its models quickly available for cohesive interaction on any channel.
Proven expertise, results, and scale
Supported by years of AI decisioning experience, specialized teams actively build, configure, and roll out targeted agents across the system.
