As customer engagement becomes more and more data-driven, it’s increasingly important that all areas of your organization are up to speed on your data and how it’s being handled. But far too many brands aren't thinking seriously about data latency and what it means for their customer engagement efforts. Get the scoop here.
Berlin-based Kolibri Games achieved success with mobile titles such as Idle Miner Tycoon, Idle Factory Tycoon, Idle Restaurant Tycoon and others, but wanted to roll out new features that could increase revenue without upsetting the apple cart. With Braze and Looker, they built a segment-driven testing approach that demonstrated the value of testing.