AI Masterclass for Marketers

July 22, 2026 12:00 pm EST

Sixty-four percent of business leaders say AI technology is evolving so rapidly that making long-term strategic decisions feels like trying to hit a moving target.

Demystify AI in this strategic workshop. You'll leave with a concrete understanding of how to move from buzzwords to business impact, and discover the latest AI trends and applications for marketers, including:

• Matching the right type of AI to the right business cases.
• How AI decisioning delivers true 1:1 personalization at scale
• Examples from real customers driving impact from AI decisioning