Video|August 20, 2025
This month we have exciting updates up and down the Braze Platform! The Braze MCP Server allows you to bring your Braze data into popular AI tools; WhatsApp Flows help deliver more immersive customer experiences natively in WhatsApp; and eCommerce experiences have never been easier to build with Drag-and-Drop Product Blocks. Watch now for all the details and to get started today!
Elevate your customer engagement with Braze and Shopify to create seamless, personalized shopping experiences.
In this edition of our monthly "What's New" video series, we explore updates to the Braze Data Platform, including support for Microsoft Fabric, and they can support a better customer engagement program.
Josh Jones, CRM Integration & Enablement Manager and Vanessa Briggs, Head of Customer Engagement at Sportsbet explain how Braze helps them send personalized messages to their large database.
