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    • 101 Content
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        1. Article101 Content5 min read

          What’s Testing?

          Team
          Team Braze
          101 Content
        2. Article101 Content4 min read

          What's a Growth Team?

          Mary
          Mary Kearl
          101 ContentGrowth Marketing
        3. Article101 Content3 min read

          What’s a Solutions Partner?

          Madison
          Madison Gardner
          101 ContentBraze AlloysPartners
        4. a woman is smiling in front of a purple background
          Article101 Content12 min read

          What is a winback campaign? Strategies to re-engage your inactive customers

          Team
          Team Braze
          101 Content
        5. Article101 Content4 min read

          What is Activity Messaging?

          Team
          Team Braze
          101 Content
        6. a woman wearing glasses is smiling while looking at her phone
          Article101 Content6 min read

          Understanding customer lifecycle marketing: Why it matters and how to implement it

          Team
          Team Braze
          101 ContentCustomer Engagement
        7. a phone with a message that says great news your order has been shipped
          Article101 Content13 min read

          What’s Transactional Messaging?

          Team
          Team Braze
          101 Content
        8. Article101 Content5 min read

          What’s an In-Browser Message?

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          Team Braze
          101 Content
        9. Smiling woman happily looking at her phone, which displays a push notification for a 30% discount on products.
          Article101 Content14 min read

          What Are Android Notification Channels?

          Team
          Team Braze
          101 Content
        10. Article101 Content6 min read

          What is Repermissioning?

          Team
          Team Braze
          101 Content
        11. a woman in a red shirt is holding a folder and smiling
          Article101 Content7 min read

          Marketing Automation: What Is it and Why Is it Important to Your Marketing Strategy?

          Team
          Team Braze
          101 ContentPersonalization
        12. a phone with the instagram app open on it
          Article101 Content13 min read

          What is triggered communication? How to automate smarter, timely campaigns

          Team
          Team Braze
          101 Content
        13. Article101 Content5 min read

          What Are Badges?

          Team
          Team Braze
          101 Content
        14. Article101 Content4 min read

          What’s an Influenced Open?

          Team
          Team Braze
          101 Content
        15. Article101 Content4 min read

          What’s a Preference Center?

          Team
          Team Braze
          101 Content
        16. marcus williams is a loyalty member and purchase likelihood is high
          Article101 Content17 min read

          What is first-party data?

          Team
          Team Braze
          101 ContentData Privacy and Security
        17. Article101 Content2 min read

          What’s a Geofence?

          Team
          Team Braze
          101 ContentPersonalization
        18. Article101 Content3 min read

          What’s Onboarding?

          Team
          Team Braze
          101 ContentData Privacy and Security
        19. Article101 Content4 min read

          What Smart Segmentation Looks Like

          Team
          Team Braze
          101 ContentPersonalization
        20. a phone in a purple case with icons around it
          Article101 Content13 min read

          What’s Promotional Messaging?

          Team
          Team Braze
          101 Content
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