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          1. A gradient shopping bag surrounded by diverse user avatars, app icons, and a "Black Friday & Cyber Monday" tag.
            Article6 min read

            How Braze supports exceptional customer engagement during Black Friday, Cyber Monday, and beyond

            Todd
            Todd Grennan
          2. A smiling woman looking at her phone displaying a travel offer, with marketing automation UI showing an "Abandoned Checkout" trigger and message options, on a purple background.
            Article6 min read

            How to overcome messaging fatigue this holiday season

            Team
            Team Braze
          3. Purple 3D funnel processing notification, chat, send, and email app icons.
            Article8 min read

            Marketing optimization: The evolution from analysis to AI

            Team
            Team Braze
            AI and Machine Learning
          4. A smiling woman taking a selfie, with digital notifications for a 'Carousel 4' bag update and 'exclusive cashback offers' in Tokyo. An inset shows a chef plating food.
            Article8 min read

            Designing digital omotenashi with Braze

            Marlowe
            Marlowe Geramanis
          5. BrazeAI Agent Console logo surrounded by frosted icons for data, messaging, commerce, analytics, web, and time, on a vibrant purple, orange, and red gradient background.
            Article4 min read

            Building better conversations: How Aeroflow Health leverages AI agents to evolve customer relationships

            Nathaniel
            Nathaniel Rounds
          6. Smiling woman using phone with 3D chat bubble and discount tag icons on a red and purple background.
            Article7 min read

            Elevated customer engagement at scale: Transforming Black Friday and Cyber Monday with BrazeAIᵀᴹ

            Jamie Doheny
          7. An illustration of a shopping cart with a smartphone and packages, linked to three circular images of people using phones.
            Article13 min read

            The ultimate guide to eCommerce personalization in the age of AI

            Team
            Team Braze
            Personalization
          8. Smiling woman in a yellow headscarf using a smartphone, surrounded by icons representing digital features.
            Article6 min read

            Building a smarter feedback loop with Braze: Start small, personalize fast, scale with confidence

            Benjamin
            Benjamin Kasman
            Building Braze
          9. 3D illustration of a control panel with purple sliders, a magic wand icon, a person icon, and a pixel icon.
            Article11 min read

            How behavioral marketing turns data into personalized experiences

            Team
            Team Braze
            Customer Engagement
          10. A vibrant image of the Dubai skyline at dusk with abstract purple and orange shapes. Text reads "GROW WITH braze DUBAI".
            Article8 min read

            Key insights from Grow with Braze Dubai 2025

            Team
            Team Braze
          11. A purple 3D heart connected by dashed lines to three circular profile pictures of diverse individuals.
            Article5 min read

            Community building: How startups can foster a loyal customer base

            Team
            Team Braze
            LoyaltyCustomer loyalty
          12. A purple rocket with a gold star, surrounded by icons for ideas, refresh, and goals.
            Article4 min read

            Adapting to change: How startups can stay agile in a rapidly evolving market

            Team
            Team Braze
          13. Woman in a hammock uses a laptop and holds a credit card, with a digital app menu and cursor overlay.
            Article3 min read

            Digital body language: The startup growth multiplier

            Team
            Team Braze
          14. A 3D purple email envelope with an @ symbol, surrounded by messaging and notification icons.
            Article13 min read

            Understanding email open rates and how to improve them

            Team
            Team Braze
            Email Must-Knows
          15. A person with pink and blonde hair blows bubblegum with social media icons floating around them on a colorful gradient background.
            Article5 min read

            Beyond the inbox: How to engage with Gen Z where they really are

            Courtney
            Courtney Baum
            ChannelsCross-Channel
          16. Hands holding a smartphone displaying a travel offer email for a resort in Greece, with app icons for email, chat, and notifications to the left.
            Article11 min read

            Next best action: Moving beyond predictions to real-time personalization

            Team
            Team Braze
            AI and Machine Learning
          17. Smiling woman looking at a phone, surrounded by feature icons.
            Article5 min read

            The discount dilemma: How to delight customers without slashing prices

            Team
            Team Braze
            AI Decisioning
          18. An orange envelope with a calendar page showing purple circled dates. A tag says "Black Friday & Cyber Monday."
            Article5 min read

            Black Friday/Cyber Monday preparedness: Maximize email deliverability and engagement

            Nikita
            Nikita Sambrekar
          19. A smiling man holds a smartphone displaying kitchen product recommendations, with translucent screens showing personalization settings and an order confirmation.
            Article11 min read

            How to improve your checkout conversion rate with personalization and AI

            Team
            Team Braze
          20. Braze Marketer of the Month graphic featuring Andrew Luxem, Sr. Director, CRM at Bed Bath & Beyond.
            Article4 min read

            November 2025 Bonfire Marketer of the Month: Bed Bath & Beyond’s Andrew Luxem

            Emily
            Emily Calderon
            Bonfire
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