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Why braze?

Instantly get the right message to the right customers on any channel.

See how we’re different

Product Overview

Power more personalized messages across mobile, web, email, SMS, and more.

See Braze in action

Engineered for any scale

Braze enables world-class customer engagement powered by flexible APIs, supported by enterprise-grade security and compliance.

See how we do it
  • Data & Analytics

    Live 360° customer profiles, actionable insights, data sharing and streaming
  • Campaign Orchestration

    Create, adapt, and iterate on customer journeys all in one place.
  • Optimization

    Behavior-based automation, predictive tools, and A/B testing

Integrated Cross-Channel Delivery

  • Mobile & Web Push
  • In-App & In-Browser Messaging
  • Content Cards
  • Email
  • SMS
  • WhatsApp

Industries

  • Financial Services
  • Media & Entertainment
  • On Demand
  • QSR
  • Retail & eCommerce
  • Travel & Hospitality

Use Cases

  • Optimize Onboarding
  • Increase Engagement
  • Reduce Churn
  • Improve Acquisition

Case Studies

See how leading brands worldwide use Braze to drive results

Retail & eCommerce

Fashion Retailer Pomelo Boosts Conversions by 300% With Help From Braze and Friends

Read More

Health & Wellness

Freeletics Drives a 200% Increase in Conversion Rate With Braze

Read More

Engagement

Skyscanner Boosts Engagement By Highlighting Valuable Features With a Personalized Approach

Read More

Braze For Success

Evolve your customer engagement program with our award-winning services.

See how it all works
  • Certifications
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Strategic partnerships

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All Resources

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Login Get Started

Why braze?

Instantly get the right message to the right customers on any channel.

See how we’re different

Product Overview

Power more personalized messages across mobile, web, email, SMS, and more.

See Braze in action

Engineered for any scale

Braze enables world-class customer engagement powered by flexible APIs, supported by enterprise-grade security and compliance.

See how we do it

  • Data & Analytics
  • Campaign Orchestration
  • Optimization

Integrated Cross-Channel Delivery

  • Mobile & Web Push
  • In-App & In-Browser Messaging
  • Content Cards
  • Email
  • SMS
  • WhatsApp

Industries

  • Financial Services
  • Media & Entertainment
  • On Demand
  • QSR
  • Retail & eCommerce
  • Travel & Hospitality

Use Cases

  • Optimize Onboarding
  • Increase Engagement
  • Reduce Churn
  • Improve Acquisition

Case Studies

See how leading brands worldwide use Braze to drive results

Retail & eCommerce

Fashion Retailer Pomelo Boosts Conversions by 300% With Help From Braze and Friends

Health & Wellness

Freeletics Drives a 200% Increase in Conversion Rate With Braze

Engagement

Skyscanner Boosts Engagement By Highlighting Valuable Features With a Personalized Approach

Braze For Success

Evolve your customer engagement program with our award-winning services.

See how it all works

  • Certifications
  • Technical Support
  • Braze Learning
  • Customer Success Managers

Strategic partnerships

Extend the value of Braze by connecting with a trusted Technology or Solutions partner.

Learn more about Braze Alloys

  • Technology Partners
  • Solutions Partners
  • Partner Portal

All Resources

Thought leadership, tips, and tricks for world-class customer engagement


Using Braze

  • Documentation & User Guides
  • Glossary
  • Customer Support & Services

Content Library

  • Blog
  • Reports & Guides
  • Webinars & Events
  • Videos
  • Benchmarks
  • About Us
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  • News
  • Investor Relations
  • Legal
  • Contact Us
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Resources


Mobile Push Notifications

Use Cases

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  • Reduce Churn
  • Retention

Industries

  • Financial Services
  • Health & Wellness
  • On-Demand
  • Media & Entertainment
  • Retail & eCommerce
  • Travel & Hospitality

Topics

  • AI and Machine Learning
  • Brand Humanity
  • Braze Alloys
  • Building Braze
  • Data Agility
  • Cross-Channel
  • Customer Engagement
  • Culture at Braze
  • Data Privacy and Security
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  • Personalization
  • LTV
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Resources

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Product Feature

  • Business Intelligence
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Region

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  • All Resources
  • Articles
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  • Mobile Push Notifications

    Mobile Web Push Is Now Supported on Safari

    Mar 21, 2023

  • Mobile Push Notifications

    Maximize Your Customer Re-Engagement and Loyalty with Personalized Push Notifications

    Feb 13, 2023

  • Mobile Push Notifications

    What Makes the “Perfect” Mobile Push Notification: Check Out Our Top Dos and Don’ts

    Jan 30, 2023

  • Mobile Push Notifications

    Push Notifications: The Messaging Metrics That Matter

    Jan 27, 2023

  • Mobile Push Notifications

    The Impact of iOS 15 Focus Mode on Customer Engagement

    Oct 18, 2022

  • APAC

    3 Ways to Amplify Your APAC Push Strategy

    Sep 27, 2022

  • Mobile Push Notifications

    Reach More of Your Global Audience With Braze Huawei Push Support

    Mar 29, 2022

  • Mobile Push Notifications

    Android 13 Developer Preview: Push Opt-Ins Arrive for Android Apps

    Mar 24, 2022

  • Mobile Marketing

    Beware Red Dot Blindness: A Human-First Approaching to Badging

    Mar 18, 2022

  • Mobile Marketing

    9 Big Changes in iOS 15 That Brands Should Know About

    Nov 4, 2021

  • Mobile Push Notifications

    11 Tips and Tricks to Make the Most of Push Notifications

    Sep 20, 2021

  • Mobile Push Notifications

    What’s Changing With Push Notifications in iOS15 (and What to Do About It)

    Sep 8, 2021

  • Customer_Loyalty

    Mobile Push Notifications

    How the American Cancer Society Uses Push Notifications to Drive Loyalty

    May 26, 2021

  • Mobile Push Notifications

    What's a Push Primer?

    Mar 8, 2021

  • In-App Messages

    The Rise of In-Message Experiences: AMP for Email, Rich Push, Push Stories, and HTML In-App Messages

    Feb 9, 2021

1 2 4
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Ideas that move us

Articles Reports & Guides Videos Webinars & Events
  • Acquisition
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  • Retention
  • Financial Services
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  • Product
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