From transactional to transformational: How APAC retailers win the next wave of loyalty

Digital-first consumers are reshaping retail across APAC and the GCC. Shopping now happens in moments, not channels, powered by superapps, 5G, and AI. As privacy laws tighten and personalization expectations rise, relevance and trust define the new standard for loyalty.

From transactional to transformational reveals how leading brands like Central Retail, Styli, and Sephora SEA orchestrate data-driven, consent-first experiences that convert curiosity into repeat engagement and growth.

Get the guide for:

• Proven campaign ideas across the customer lifecycle from onboarding and first-to-second purchase to churn prevention and reactivation.
• Actionable insights from regional leaders like Central Retail, Styli, and Sephora SEA that demonstrate how personalization and orchestration drive measurable business outcomes.
• Ready-to-adapt templates and inspiration to design localized, trust-based journeys, whether you’re engaging superapp shoppers in SEA, loyalty members in the GCC, or omnichannel customers in ANZ.

Unlock how top APAC retailers are building loyalty through context, not just communication and turn every interaction into a meaningful moment.