Thinking about using SMS in your marketing mix? Already sending SMS but looking to make sure you’re doing it the right way? Here's a look at what marketing, growth, and engagement teams need to know about this key messaging channel.
Given that it reaches customers when they are at their most engaged, in-app messaging is a key part of any cross-channel marketing strategy. But knowing that is only half that battle. Here’s how to make the most of this powerful and flexible messaging tool.
In honor of Black History Month, we sat down with members of the Black@Braze employee resource group (ERG) to hear their stories and learn a little more about what this month means to them, particularly this year. Let’s dive in.