You know push notifications. The buzzing in your pocket when there’s breaking news. The message that pops up on your smartphone screen about a one-day sale (whether the app’s open or not). The haptic hum on your wrist alerting you to yet another flight delay. We’ve been sending and receiving these hot-now messages since 2009, and there’s no slowdown in sight. Recent innovations make push more versatile than ever, so it’s a good time to get a refresher on the basics.
At Braze, we’re fortunate to have some of the best brands in the world using our product to power brilliant experiences for their users. Those brands (and their users) deserve our best every single day—that's why we're proud to announce we've earned the NorthFace ScoreBoard (NFSB) Award for the second year in a row.