The holidays are months away...but you’re already thinking about Christmas. Why? Because you’re a marketer. To get you in the holiday spirit (we know, we know—it’s still blazing outside, but bear with us), we’ve assembled six great holiday campaigns to highlight the tools and tricks that make their outreach sparkle.
What began as a one-day online shopping holiday called Cyber Monday has now grown into a five-day retail marathon known as “The Cyber 5”: Thanksgiving, Black Friday, Cyber Saturday, Cyber Sunday, and Cyber Monday. The Cyber 5 represents a huge sales opportunity, but your brand needs to stand out to make the most of it.
If you’re an ecommerce or retail brand, you know how vital the holidays are to your bottom line—and it’s never been more important to optimize your customer engagement strategy to make the most of the holiday period. Let’s take a look at 5 essential campaigns sure to make the holiday season worth celebrating for your brand.
There’s magic in the air during the holiday season. And while it’s always worthwhile to look to your own industry for inspiration, you can often learn just as much from smart marketing tactics being deployed in other verticals. Let’s take a look at five holiday messages and the key lessons any brand can learn from them.