Featured Braze Perspectives

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"Masculinity Contests" Destroy Work Cultures. Here's What to Do About It.

Award-winning author, acclaimed columnist, boxer, and LGBTQ rights advocate Thomas McBee discusses toxic masculinity in the workplace and how it affects culture.

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CES 2019: The Rise of Brand Humanity

Half a century on, CES has rapidly transformed from a spotlit gizmo circus into a thriving ecosystem favoring collaborative partnerships over competition. And as mobile and a new generation of emerging technologies transform the business landscape, companies are clearly seeing more value in the human touch—and investing in the real-time, cross-platform data behind it.

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December 2018 Product Update: Bringing Rich Content Experiences to Email—and Beyond!

At Braze (formerly Appboy), we’re focused on building the best customer engagement platform out there, supporting brilliant messaging experiences across devices, channels, and platforms. Read on for the latest on Braze support for custom cards in Gmail's promotions tab, Content Blocks, and Custom CSS for in-browser messages!

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November 2018 Product Update: Embracing the Art of Marketing with Canvas Updates

At Braze (formerly Appboy), we’re focused on building the best customer engagement platform out there, supporting brilliant messaging experiences across devices, channels, and platforms. Find out what what we’ve been up to this month.

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How we’re Making Braze for All

At Braze, we make diversity and inclusion a top priority, not just for our company’s success, but because we believe it’s the right thing to do. We strive for equal representation and parity of roles, and ensure that everything we do is inclusive for everyone.

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The 8 Mistakes You’ll (Probably) Make With Your Holiday Data

If you haven’t taken the past few months to prioritize planning for the holidays—well, you’re a bad elf. You definitely don’t want to miss out on the holiday rush, especially while other brands are busy trying to connect with your users. But not all is lost! There’s one big piece of the digital marketing puzzle that, if you use it just right, you can always rely on: your data.