Braze Announcements


Braze Receives Series E Funding

Team Braze By Team Braze Oct 3, 2018

Braze is announcing an $80 million Series E round led by Meritech, a venture capital company with investments in leading technology brands such as Facebook, MuleSoft, and Salesforce. This latest infusion of capital brings Braze to an incremental $130 million raised in just over a year–allowing Braze to continue our growth trajectory in disrupting legacy clouds and delivering more human messaging experiences to people worldwide. In this round, Braze also received backing from Spark Capital, a venture firm invested in Slack, Oculus, and Postmates, as well as backing from Cross Creek. Leads from their prior two rounds, Battery and ICONIQ, also participated.

Shift Happens.

The relentless advancement of technology, coupled with ever-increasing customer expectations, creates an immense challenge for brands to maintain and strengthen their customer relationships over time. At Braze, our focus is on how data, technology, and teams can work together to create brilliant experiences through messaging. We've built our company to be the backbone of customer engagement, helping brands enrich long-term relationships with their customers by combining our sophisticated technology with the human strengths of creativity, empathy, and intuition.

We’ve made a lot of progress on our vision in the last year, including renaming and rebranding from Appboy to Braze as a six-year-old company; improving support for our global customers with a new office in Singapore; and doubling the size of our team worldwide. Along the way, we’re honored to have been recognized by Inc., Forbes, Deloitte, and Business Insider for our rapid growth and acceleration, and by Forrester, G2Crowd, and Gartner for our leadership in the engagement technology space.

Looking Ahead

In all of this change, one thing is constant—the human factor. We are building our technology to serve people. Our customers, their customers, our partners, and our very own employees. Our product makes people's lives easier, and we remain committed to finding better ways to help marketing, growth, and engagement teams at all businesses send more effective campaigns with less effort.

All of this success would not be possible without the conviction, fresh perspectives, and inventiveness of our people, our customers, and our partners. Thank you for this momentous milestone, and thanks in advance for partnering with us in the future to bring better experiences and deepened relationships to people worldwide.


Team Braze

Team Braze

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