Forge 2023 On Demand
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Check out the content paths below and dive into the option that best relates to where you want to go with your customer engagement marketing.
Uplevel Your Customer Engagement Marketing
Get Enabled by Technology
Connect with Customers Through Data Activation and Personalization
Grow Through Collaboration and Career Connections
Featured
CEO Keynote: When Technology Goes Right
Bill Magnuson, CEO and Cofounder, Braze
Braze Product Showcase
Jon Hyman, CTO and Cofounder, Braze
Building a Winning Customer Engagement Program
Melissa Worthington, Senior Director, CRM Lifecycle Team Leader - Digital, NBA, Matthew Donovan, VP of Marketing Technology and Ops, FanDuel, moderated by Myles Kleeger, President and Chief Commercial Officer, Braze
Shaping a Customer-First Journey
Meenakshi Nagarajan, SVP, Chief Digital Officer, Panera Bread, Myles Kleeger, President & Chief Commercial Officer, Braze
Achieving 360° Customer Experiences
Brigitte Barron, Director, Global CRM, e.l.f. Cosmetics, Inc., Kritika Pande, Senior Manager, Data and Mobile Innovation, e.l.f. Cosmetics, Inc., Bobby Latrenta, Senior Manager, Customer Success, Enterprise, Braze
Maximizing Value: Accelerating ROI and a Culture of Collaboration
Gareth Ballard, Vice President, Global Partnerships, Braze, Joel Debus, Marketing Automation Manager, Klarna, Celine Kristensen, Client Partner, Global Head of Growth, Wunderman Thompson MAP, Taylor Hoffmann-Subjack, Head of Personalized CRM Evolution
Uplevel Your Customer Engagement Marketing
Marketing Brands With Authenticity and Emotion
Omar Johnson, Founder of ØPUS United and Former CMO of Beats by Dre, Øpus United
Building a Winning Customer Engagement Program
Melissa Worthington, Senior Director, CRM Lifecycle Team Leader - Digital, NBA, Matthew Donovan, VP of Marketing Technology and Ops, FanDuel, moderated by Myles Kleeger, President and Chief Commercial Officer, Braze
Building Relationships Across the Lifecycle
Roman Hughes, VP, Marketing - CRM, Rappi, Kate Chamberlain, Sr. Manager, CRM, SimpliSafe, Amanda Record, Director, CRM, GOAT, Stephen Liset, Head of Retail Partnerships, Shopify, Jordan Mace, Director, Customer Success, Enterprise, Braze
Orchestrating Responsive Product Education
Jackie Hill, Head of Lifecycle Engagement, Canva, Maxim Radoczy, Lifecycle Marketing Specialist, Canva
Using Push Notification to Celebrate NBA History in the Making
Kevin Scheitrum, Associate Vice President, Content Personalization & Optimization, NBA, Dan Exter, Senior Customer Success Manager, Enterprise, Braze
Inspiration to Power Growth: Data-Driven Insights for Boosting Activation, Monetization, Retention
Ashley Travis, Senior Director, Digital Experience, and Product Growth, KFC Global, Erin Bankaitis, Lead Strategic Business Consultant, Braze
Winning Over Your Toughest Crowds
Erica Vander Voort, Senior Lifecycle Marketing Manager, Warner Brothers Discovery Sports, Billie Loewen, Group VP, Marketing Services, WillowTree, Allyson Kurth, Global Strategic Director, Media Entertainment & Gaming Braze
Maximizing Value: Accelerating ROI and a Culture of Collaboration
Gareth Ballard, Vice President, Global Partnerships, Braze, Joel Debus, Marketing Automation Manager, Klarna, Celine Kristensen, Client Partner, Global Head of Growth, Wunderman Thompson MAP, Taylor Hoffmann-Subjack, Head of Personalized CRM Evolution
Get Enabled by Technology
[Forge Digital] Fireside Chat on Making the Most of Your Migration
Jake Marston, Director of Performance Marketing, Flexcar, Meghan Freeman, Senior Marketing Manager, ParkMobile, moderated by Pranay Jain, Sr. Director of Market and Competitive Strategy, Braze
CEO Keynote: When Technology Goes Right
Bill Magnuson, CEO and Cofounder, Braze
Braze Product Showcase
Jon Hyman, CTO and Cofounder, Braze
Connect with Customers Through Data Activation and Personalization
[Forge Digital] Boost Zero and First-Party Data and Cultivate Subscriber Trust
Mia Vallo, VP, Marketing and Growth, Axios Media
Shaping a Customer-First Journey
Meenakshi Nagarajan, SVP, Chief Digital Officer, Panera Bread, Myles Kleeger, President & Chief Commercial Officer, Braze
From Agility to Efficiency: New Frontiers in Cloud Data Ingestion with Snowflake and AWS
Lisa Hopkins, Global Leader, Advertising and MarTech Partners, AWS, David Wells, Industry Principal, Media, Entertainment and Advertising, Snowflake, Matt McRoberts, SVP Global Alliances, Braze
Maximizing Revenue via Hyper-Growth Promotions
Leslie Starr, Sr. Director - Head of Lifecycle Marketing, Life360 and Andy Trevino, VP Solutions Consulting, Braze
Integrating AI into Customer Engagement
M Jason Smerican, VP of Consumer GTM Operations and Technology, Turbotax/Intuit, Logan Dunn, Head of eCommerce, Wyze and John Wolf, Senior Director of Product Management, Braze
Making the Most of Data-Driven Lifecycles
Erica Owens, Lifecycle Marketing Team Lead, Ibotta, Kern Ramlochan, Digital and Ecommerce Leader, KFC, Katie Bucher, Director of Lifecycle Marketing - Global Growth Marketing, Activision Blizzard, Neha Aletty, Lead Strategic Business Consultant, Braze
True Data Agility: Cloud Data Ingestion and Databricks
Kynan Barton, Manager, Analytics Engineering, Activision Blizzard, Dano Morris, Senior Director, Industry Solutions - Communications, Media & Entertainment, Databricks, Jason Vu, Senior Manager, Marketing Analytics Engineering, Activision Blizzard and Colleen Kerr, Senior Product Manager, Braze
More Efficient Personalization Using Content Cards
Alande Failde, SVP, Marketing, Second Dinner, Juliana Lam, Manager, Analytics, Equinox, Marco Patino, Senior Technical Account Manager, Braze
Grow Through Collaboration and Career Connections
Creating Community with Customer Engagement
Matt Chang, Marketing Program Manager, Grindr, Brian Munn, Senior Lifecycle Manager, Meetup, Ishan Sharma, Strategic Business Consultant, Braze
How Marketers and Technical Teams Can Get It Right
Steve Rigby, Braze SME and Front Engineer, LTK, Mallory Evron, Marketing Operations Manager, Stash, Nisha Mehta, Senior Manager, Lifecycle Marketing, VSCO, Cat Arnold, Senior Customer Onboarding Manager II, Braze
The Key to Smart Customer Engagement Processes
Brianna Morris, CRM Technical Operations Manager, Etsy, Geoffrey Bernard, Vice-President, Marketing, Data & Consumer Insights, La Presse, Spencer Barber, Senior Analyst, Customer Retention, KFC, Jon Bondoc, Senior Customer Onboarding Manager, Braze
Growing a Marketing Career in a Challenging Landscape
Samara Halperin, Lifecycle Marketing Associate, Talkspace, Kristijan Arsov, Lifecycle Marketing Manager, Lifesum, Taimoor Qazi, Senior Manager of Retention Marketing, Hungryroot, Shezeen Ali, Manager, Customer Success, Scale, Braze
Interviews from Forge
Ishan Sharma, Strategic Business Consultant, Braze and various customers, partners and employees