Mastering Brilliant Customer Engagement: Global Marketing Summit with Braze and ViacomCBS

Looking to deliver cohesive cross-channel experiences that your customers crave? If you’re ready to explore where creativity meets data-driven strategy, you’re in the right place.

On September 16, 2021, we joined up with ViacomCBS peers across the country to discover their best-in-class customer engagement strategies—complete with in-depth walkthroughs of how they leveraged Braze to execute them.


Personalization & Driving Showtime Subscriptions at Pluto.TV (7min45s)

  • Will Crocker Hay | VP, Customer & Partner Marketing at Braze
  • Darren Levy | Senior Director of Retention Marketing at Pluto.TV

Inside The Launch of Paramount+ (20min45s)

  • Yves Yakoubyan | VP, Retention Marketing & Customer Care at Paramount+

Brilliant Customer Engagement in the New Age of Entertainment (38m30s)

  • Erin Bankaitis | Senior Business Consultant, Industry Solutions at Braze