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Why braze?

Instantly get the right message to the right customers on any channel.

See how we’re different

Product Overview

Power more personalized messages across mobile, web, email, SMS, and more.

See Braze in action

Engineered for any scale

Braze enables world-class customer engagement powered by flexible APIs, supported by enterprise-grade security and compliance.

See how we do it
  • Data & Analytics

    Live 360° customer profiles, actionable insights, data sharing and streaming
  • Campaign Orchestration

    Create, adapt, and iterate on customer journeys all in one place.
  • Optimization

    Behavior-based automation, predictive tools, and A/B testing

Integrated Cross-Channel Delivery

  • Mobile & Web Push
  • In-App & In-Browser Messaging
  • Content Cards
  • Email
  • SMS
  • WhatsApp
  • Audience Sync

Industries

  • Financial Services
  • Media & Entertainment
  • On Demand
  • QSR
  • Retail & eCommerce
  • Travel & Hospitality

Use Cases

  • Boost Productivity
  • Optimize Onboarding
  • Increase Engagement
  • Reduce Churn
  • Improve Acquisition

Case Studies

See how leading brands worldwide use Braze to drive results

Retail & eCommerce

Fashion Retailer Pomelo Boosts Conversions by 300% With Help From Braze and Friends

Read More

Health & Wellness

Freeletics Drives a 200% Increase in Conversion Rate With Braze

Read More

Engagement

Skyscanner Boosts Engagement By Highlighting Valuable Features With a Personalized Approach

Read More

Braze For Success

Evolve your customer engagement program with our award-winning services.

See how it all works
  • Certifications
  • Technical Support
  • Braze Learning
  • Customer Success Managers

Strategic partnerships

Extend the value of Braze by connecting with a trusted Technology or Solutions partner.

Learn more about Braze Alloys
  • Technology Partners
  • Solutions Partners
  • Partner Portal

All Resources

Thought leadership, tips, and tricks for world-class customer engagement


Using Braze

  • Documentation & User Guides
  • Glossary
  • Customer Support & Services
  • Bonfire Community

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Login
Login Get Started

Why braze?

Instantly get the right message to the right customers on any channel.

See how we’re different

Product Overview

Power more personalized messages across mobile, web, email, SMS, and more.

See Braze in action

Engineered for any scale

Braze enables world-class customer engagement powered by flexible APIs, supported by enterprise-grade security and compliance.

See how we do it

  • Data & Analytics
  • Campaign Orchestration
  • Optimization

Integrated Cross-Channel Delivery

  • Mobile & Web Push
  • In-App & In-Browser Messaging
  • Content Cards
  • Email
  • SMS
  • WhatsApp
  • Audience Sync

Industries

  • Financial Services
  • Media & Entertainment
  • On Demand
  • QSR
  • Retail & eCommerce
  • Travel & Hospitality

Use Cases

  • Boost Productivity
  • Optimize Onboarding
  • Increase Engagement
  • Reduce Churn
  • Improve Acquisition

Case Studies

See how leading brands worldwide use Braze to drive results

Retail & eCommerce

Fashion Retailer Pomelo Boosts Conversions by 300% With Help From Braze and Friends

Health & Wellness

Freeletics Drives a 200% Increase in Conversion Rate With Braze

Engagement

Skyscanner Boosts Engagement By Highlighting Valuable Features With a Personalized Approach

Braze For Success

Evolve your customer engagement program with our award-winning services.

See how it all works

  • Certifications
  • Technical Support
  • Braze Learning
  • Customer Success Managers

Strategic partnerships

Extend the value of Braze by connecting with a trusted Technology or Solutions partner.

Learn more about Braze Alloys

  • Technology Partners
  • Solutions Partners
  • Partner Portal

All Resources

Thought leadership, tips, and tricks for world-class customer engagement


Using Braze

  • Documentation & User Guides
  • Glossary
  • Customer Support & Services
  • Bonfire Community

Content Library

  • Blog
  • Reports & Guides
  • Webinars & Events
  • Videos
  • Benchmarks
  • About Us
  • Careers
  • News
  • Investor Relations
  • Legal
  • Contact Us
  • EN
  • JP
Login

Resources


Product Release

Use Cases

  • Acquisition
  • Engagement
  • Onboarding
  • Reduce Churn
  • Retention

Industries

  • Financial Services
  • Health & Wellness
  • On-Demand
  • Media & Entertainment
  • Retail & eCommerce
  • Travel & Hospitality

Topics

  • AI and Machine Learning
  • Brand Humanity
  • Braze Alloys
  • Building Braze
  • Data Agility
  • Cross-Channel
  • Customer Engagement
  • Culture at Braze
  • Data Privacy and Security
  • Marketing Ecosystem
  • Personalization
  • Product Release
  • LTV
  • SDK

Resources

  • Event
  • Guide
  • Report
  • Video
  • Webinar

Product Feature

  • Business Intelligence
  • Campaign Scheduling
  • Canvas
  • Content Cards
  • Currents
  • Email
  • GDPR Compliant
  • HIPAA Compliant
  • In-App Messages
  • In-Browser Messages
  • Liquid Personalization
  • Mobile Push Notifications
  • Reporting and Analytics
  • Rate Limiting
  • SMS
  • Web Push
  • Webhooks

Region

  • APAC
Show All
  • All Resources
  • Articles
  • Reports & Guides
  • Videos
  • Webinars & Events
  • A window showing how to create a customer journey and collaborate with colleagues in Braze

    Product Release

    Braze Announces Productivity-Boosting Features to Help Brands Maximize Marketing ROI

    May 16, 2023

  • Product Release

    Winter 2023 Product Release: Faster Content Creation, New Partnerships and Integrations, and Streamlined Collaboration Across Your Team

    Feb 21, 2023

  • Product Release

    Fall 2022 Product Release: Enhanced Analytics and Reporting, Audience Management, and Campaign Building Tools

    Nov 14, 2022

  • SUMMER2022_Product_Release

    Product Release

    Summer 2022 Product Release: Enhanced Segmentation Capabilities, Flexible Workflow Tools, and Key SDK Enhancements

    Aug 30, 2022

  • Product Release

    Spring 2022 Product Release: New Ways to Reach Customers, Additional Partner Integrations With Shopify, Heap, and Microsoft, Plus Next Generation SDKs for Developers

    May 3, 2022

  • Product Release

    Winter 2022 Product Release: Action On Real-Time Insights, Leverage Workflow Improvements, and Better Target The Right Audience

    Feb 8, 2022

  • Product Release

    10 Tips and Tricks to Get Up to Speed With the Braze 2021 Fall Product Release

    Nov 18, 2021

  • Product Release

    Braze Fall 2021 Product Launch: Build a Data Foundation for Your Personalization

    Oct 12, 2021

  • Product Release

    Braze Summer 2021 Product Launch: Unlock Customer Data for Smarter Insights and Execution

    Jul 20, 2021

  • Product Release

    Braze Spring 2021 Product Launch: Customer Engagement in the Next Normal

    Apr 27, 2021

  • Product Release

    Braze Winter 2021 Product Launch: Creating Opportunities In Unpredictable Times

    Jan 26, 2021

  • Product Release

    Braze Fall 2020 Product Launch: Building Resilience Into Your Customer Engagement

    Oct 6, 2020

  • Product Release

    Braze Summer 2020 Product Launch: Nurturing Empathy In Customer Communications

    Jul 21, 2020

  • Product Release

    Braze Spring 2020 Product Launch: Increasing Retention in the Pay-As-You-Go Era

    Apr 21, 2020

  • Product Release

    Braze Winter 2020 Product Launch: Unifying Communications to Unlock Customer Loyalty

    Jan 21, 2020

1 2
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Ideas that move us

Articles Reports & Guides Videos Webinars & Events
  • Acquisition
  • Engagement
  • Onboarding
  • Reduce Churn
  • Retention
  • Financial Services
  • Health & Wellness
  • On-Demand
  • Media & Entertainment
  • Retail & eCommerce
  • Travel & Hospitality
  • AI and Machine Learning
  • Brand Humanity
  • Braze Alloys
  • Building Braze

Product Resources

Documentation & User Guides
Customer Community
Learning at Braze
Technology & Solutions Partners

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