Braze Expands APAC Footprint to Include Indonesia

Published on September 25, 2023/Last edited on September 25, 2023/2 min read

A map highlighting Jakarta, Indonesia, with a location pin icon. The background features a gradient of colors.

AUTHOR

Team Braze

Just five years after we opened our first office in the APAC market in Singapore, our presence in the region is growing. Building off of this year’s acquisition of North Star and the official launch of Braze Australia, we’re pleased to announce the debut of a brand new Braze office in Jakarta, Indonesia.

We’ve fostered close relationships with the Braze community in Indonesia over the last five years, including hosting two major Get Real with Braze events in collaboration with marketing leaders from Tiket.com, Pintu, Sayurbox, Pinhome, PT Bank Jago Tbk, Bukalapak, MIFX, and Merkle Indonesia. The establishment of a local office allows us to closely align our technology and people on the ground with Indonesian enterprises and take our partnerships to the next level.

On September 20, 2023, we celebrated this important milestone with a launch event in Jakarta, where our customers and partners in the region had the chance to meet with the Braze Indonesia team in person, get updates on the Braze product roadmap, and unlock marketing and customer engagement insights from leading Indonesian brands. We look forward to enabling our Braze users in Indonesia to forge stronger connections with their customers.

Two people are standing side by side, each holding a plate with a serving of food. A decorative platter with rice and vegetables is displayed on a table in front of them.

A group of eight people stands together, smiling and posing with their fists raised in a celebratory manner. They are dressed in a mix of formal and traditional attire.

A man in a colorful shirt speaks to an audience in front of a presentation slide introducing Sam Meyer, Head of Sales, Asia at Braze. The city skyline is visible through large windows behind him.

A group of five people engaged in conversation at a social gathering, seated around a table in a well-lit setting. The atmosphere appears relaxed and friendly.

The timing of the opening of Braze Indonesia couldn’t be better, as more marketers embrace the power of artificial intelligence (AI) in marketing and drive stronger results faster with Sage AI by Braze, our advanced AI and machine learning capabilities that power more effective customer engagement campaigns and strategies.

Braze Boosts Retention, Conversions, and Sales for APAC Brands

From Sephora SEA and Uber Carshare to Rakuten Viber and iHeartRadio Australia, Braze empowers APAC companies to reduce cart abandonment and churn, drive more revenue, and extend customer lifetimes and customer lifetime value. Take a look at our APAC customer case studies to see why Braze is the go-to partner for customer engagement in the region.