Get a bird’s-eye view

See the forest and the trees. Instead of manually patching together disparate campaigns and results Frankenstein-style, see the larger journey through multi-step Campaigns with detailed analytics and visuals for a clear, cohesive -- you guessed it -- picture.

Learn more

Empathy, meet AI

Canvas combines empathy with AI to empower you to create relevant, continuous, human campaigns delivered when, where, and how your customers need them most. Backed with data and infused with personalization, use the best of Braze to bring out the best in your brand.

Meet Our Intelligence Suite

Be evolutionary

As you add new channels to your marketing mix, so does Braze. Take your campaigns from standard to experimental with emerging channels like voice, SMS, chatbots and more on Canvas.

Be Everywhere

Think big and small

From a simple push notification series to a ten-step, three-channel, multivariate test, Canvas is built to be as powerful as you need it to be. Start winning at customer engagement with these lifecycle marketing best practices.

Master Lifecycle Marketing
ROBUST CUSTOMER PROFILES

Let customers be your guide

Your customer profiles should inform your entire approach. Age, gender, location, purchases, likes, and other key characteristics are included for each person — not device or email address. Braze uses your customer profiles to help you segment, personalize, and optimize messaging as you go. The more you know, the better.

EXPERIMENTATION AND OPTIMIZATION

Set the bar higher

Our Intelligence Suite helps you reach for the stars with continuous testing of up to eight variants. See what comes out on top to inform the next round of experimentation on anything from channel mix to cadence, timing to segmentation.

EXPERIENCE CONTROLS

Keep your cool

The quickest way to lose a customer is to bombard them with too many messages or something they're not interested in. Our experience controls work to keep that from happening. All it takes is hitting a few switches to put a few limits on your sending.

TEAMS AND COLLABORATION

Break down barriers

Your brand is greater than the sum of its parts. Bring your company together on Braze. Create folders for Product, Engineering, Marketing, and other departments. Stay organized with clear categories for every task, along with filters and tags. Control access across the world and subdivide audiences across regions, languages, and more.

Travel and Hospitality

Mobile's changed how customers perceive ease, speed, and convenience. What does that mean for you?

View

Five Brands Redefining Travel

Airbnb and momondo are among the new leaders in travel marketing. Learn from the experiences that strengthen their customer loyalty.

View

Keys to Engaging Your Customers

Looking for smarter, fresher ways to whet your customers' appetites? Here are three new-school rules for quick service engagement.

View

Delivery & Transportation

The market's growing and expectations are higher than ever. Every trip matters. Every order counts.

View

Delivery Hero Optimizes Satisfaction

Delivery Hero processes 12 million orders over 34 markets. But every customer still gets personalized, real-time messaging across devices. #goals

View

Lyft Fuels Amazing Experiences

This transportation titan uses experimentation to learn what works for each passenger and optimize experiences at scale.

View

Media & Entertainment


News travels faster. Everyone's talking at once. Your customers have new expectations—see what they are.

View

ABC News's Trailblazing Campaigns

Learn why ABC News came out on top during one of the busiest nights of the year: America's 2016 election.

View

The Oscars: Your Big Opportunity

Hollywood's big night drew 34.3 million viewers in 2016. Here are the best ways to shine during the main event.

View

Retail & Ecommerce Section

Generic messaging. Bad mobile experiences. Amazon. Your new bottom-line enemies, revealed.

View

Urban Outfitters & Anthropologie's Accuracy

These popular brands use data-infused campaign messaging to bridge the gap between real-world and digital behaviors.

View

1-800-Flowers' Abandoned Cart Magic

The old abandoned cart trick—it brings customers back every time. All it takes is some nimble experimentation and strategic personalization.

View

GDPR Compliance

Avoid an expensive headache by joining #TeamCompliant with Braze. Prepare with the facts, stats, and key developments surrounding the EU's new General Data Protection Regulation.

View

2-Factor Authentication, Whitelisting, and more

Our enterprise-grade permissions systems, airtight governance, and strict access controls ensure that your data stays in the right hands.

View

Cross-Channel Personalization

Personalize messaging across channels using your customer data. This personalization scales, so that you can be thoughtful whenever, wherever.

View

Your marketing stack doesn’t end with Braze!

Learn how you can integrate us with 45 different tech partners to elevate your marketing.

See Our Partners