BrazeAI™
You lead, AI amplifies
BrazeAI™ helps marketers drive more meaningful engagement—powered by composable predictive, generative, and agentic intelligence that adapts across touchpoints.

MADE TO AMPLIFY COMPANIES OF ANY SIZE IN ANY INDUSTRY

Smarter work, better experiences
Activate richer context
Anticipate customer behaviors with a stream of rich, first-party insights.Amplify with intelligence
Boost your creativity, strategy, and productivity with a team of AI assistants and agents.Personalize every interaction
Deliver relevant, 1:1 experiences at rapid speed and massive scale.Context
Deepen your insights and anticipate customer behavior
Identify and target customers based on custom predictions and shape future engagement.
Meet customers on the channels they use most, at the times they engage, and with the messaging they prefer.
Use past behavior to suggest the next best product or content to resonate with each customer.


Intelligence
Amplify your marketing with a team of BrazeAI™ agents
Move beyond repetitive, time consuming tasks and focus on creative thinking and strategic goals.
Describe your vision and let creative AI agents rapidly create on-brand, dynamic content.
Use BrazeAI™ for actionable recommendations, intelligent analytics and smart segmentation.
Tackle complex tasks like code and report generation with simple prompts to free up technical resources.
"One of my favorite Braze features is the BrazeAI™ Liquid Assistant. It has made my life so much easier when it comes to writing liquid and allowed me to personalize my messages within seconds."
Jovana Kovac
Digital Marketing Specialist, Welcome Pickups
Interaction
Elevate human impact with BrazeAI Decisioning™
Go beyond segments with decisioning agents that learn, adapt, and deliver truly personal experiences in real time.
Uncover what clicks with your customers, faster—then keep innovating without the wasted effort.
Put the right offers, incentives, and campaigns in market—and maximize the metrics that matter most: profit, revenue, efficiency, and CLV.

