Mastercard SessionM enables marketers to build engaging loyalty programs by offering end-to end services that range from strategy and design to implementation and optimization.

Leverage the SessionM and Braze integration to accomplish a range of use cases, including:

• Create segmentation that incorporates data across all loyalty, customer management, and messaging platforms.
• Use robust segmentation to target specific user sets with offers and promotions.
• Take advantage of the most up-to-date user, offer, and loyalty information when sending messages.
• Provide detailed notifications to customers on the progress and completion of promotional and loyalty activities.
• Notify customers when a new offer is awarded and provide the offer details.