Rudderstack

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What is Rudderstack?

RudderStack makes it simple for data engineers to empower every part of their organization with rich customer data. With RudderStack, you can turn your own data warehouse into a fully-featured customer data platform without having to worry about plumbing the pipeline, security, or sudden spikes in cost due to volume. Super charge marketing, sales and product teams by sending data to every type of tool, from email to product analytics and BI.
Rudderstack's website

How we work together

Braze and RudderStack work together to streamline the processing and analysis of in-app event data. Send data from RudderStack directly into Braze to gain a deeper understanding of your customers and their behavior, then leverage Braze’s activation features to provide rich, personalized experiences.
Braze Documentation

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