Lemnisk is a AI-enabled Customer Data Platform-led Marketing Automation Tool, that provides real time capturing, unifying and deploying of customer information from various, disparate sources to diversified martech or otherwise destinations, reporting all the stages of this lifecycle with real-time, robust analytics.

Lemnisk’s proprietary External API leverages Braze’s Track User Endpoint to send real-time user’s attributes as well as behaviour to Braze. It also enables triggering multi-channel campaigns (Canvases) by the same, seamless and intuitive process of setting up an External API at Lemnisk.