Data & Analytics
What is Amplitude
Amplitude enables you to drive growth through robust product and behavioral analytics. Gain a thorough understanding of exactly what behaviors and traits are common among user segments to inform powerful targeting.
How we work together
Enable deeper behavioral and product analysis with Braze and Amplitude. Gauge the efficacy of segmentation and experimentation on the customer experience through Amplitude and make real-time adjustments in Braze. Export behavioral cohorts directly from Amplitude to Braze or utilize Currents to export data from Braze to Amplitude.
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