WEBINAR
Braze x Tealium Webinar: FinServ in a cookieless APAC - Digitalise or Disappear
Ritza Trivedi
Group Head of Marketing, Hugo
Sprite Tanaphon
Customer Acquisition Lead, FinnomenaWatch On-Demand
Whether it’s the rise of online banking or the entrance of new players, change is rife for the financial services industry in Asia-Pacific. But what does this mean for marketers? Hear from industry thought leaders from Hugo and Finnomena on how brands can foster deeper customer loyalty amid changing consumer expectations in a competitive financial services space.
Watch our webinar to learn about:
- The impact of COVID-19 on financial services and how to set a course for success
- Evolving consumer expectations and the importance of personalised engagement
- What to consider when building a technology stack aimed at improving personal connection with your customers
- What a world without third-party cookies means for FSI marketers, and new opportunities for strategies built on first-party data
- Best practices used by CMOs at leading Asian fintech companies
- Setting up your FSI for the future of customer service
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