The only customer engagement platform you'll ever need
Create engaging experiences powered by data, BrazeAI™, and real-time cross-channel delivery.
One platform, endless possibilities.
Gain and act on rich insights within every unique customer journey. Use real-time orchestration and AI-powered tools to identify opportunities, then deliver tailored experiences across all your digital touchpoints—all from one, intuitive platform.
Braze Data Platform
Make the most of your customer data in real time.
Deeply understand your customers and learn about their evolving preferences and behaviors, all in real time. Unify, activate, and distribute data from multiple sources with a comprehensive, composable set of data capabilities and partner integrations.
Unify first-party data from many sources through direct integrations with your data warehouse, digital properties, backend systems, and more—all in real time.
Get a full picture of your customers' ever-changing behaviors and preferences with an always-on stream of data that updates, segments, and personalizes messages in real-time.
Securely stream data into and out of your other analytics and data visualization tools. Gain deep customer insights and make better-informed decisions with internal AI models that update as you go.
Canvas Orchestration
Create tailored, relevant experiences for everyone.
Meet customers where they are by creating memorable journeys on Braze Canvas, then turn up the dial on creativity and experimentation at scale with BrazeAI™.
Deeply understand, map, and identify opportunities to communicate with customers at every step of your customer’s journey with a canvas that brings your ideas to life.
Imagine, create, and evolve your customer engagement with intuitive segmentation, message editors, orchestration, and an everyday AI partner.
Discover and double-down on winning strategies with intelligent optimizations powered by BrazeAI™ that deliver positive outcomes for both your customers, and your brand.
Channels and Touchpoints
Communicate with customers, wherever they are.
Deliver real-time, consistent experiences across every channels, digital touchpoints, and devices.
Activate the most relevant email, mobile, web, advertising, and other touchpoints, all from one platform.
Maximize your reach, engagement, and conversions using real-time customer signals, intent, and feedback.
Drive deeper engagements by pairing traditional marketing channels with interactive surveys, list growth forms, gamification, in-product experiences, and two-way conversations.
BrazeAI™
Turn AI into ROI.
Build masterful campaigns, uncover rapid data insights, and get quick answers using simple, conversational prompts. The BrazeAI Operator™ (now in Beta) is an entirely new way of interacting with Braze.
Make 1:1 decisions for every customer with BrazeAI Decisioning Studio™, using all your first-party data to create relevant experiences to maximize any marketing goal.
Make every step smarter with the BrazeAI Agent Console™, which can put an agent at any step in your customer journeys.
