Abridge is a Salesforce-to-Braze integration suite designed for bi-directional sync between Salesforce CRM cloud(s) [Sales cloud, Service cloud, Commerce cloud and NPSP etc.] and the Braze Customer Engagement Platform. In today’s fast-paced martech landscape, especially for businesses migrating to or running Braze alongside Salesforce, Abridge fills a critical market gap. It offers a scalable, configurable, and secure integration solution that accelerates time-to-market and maximizes the value of your CRM and customer engagement investments.

One of Abridge’s standout benefits is its rapid implementation timeline of just 4-6 weeks. This accelerated deployment enables businesses to realize quick time-to-value, allowing marketing campaigns and data-driven initiatives to launch faster than ever. Faster time-to-market means your teams can respond promptly to customer needs and market changes, gaining a competitive edge in today’s dynamic environment.

With pre-built integration modules for all standard and custom Salesforce objects, alongside intelligent data mapping and configurable business logic, Abridge empowers both technical and marketing teams. Its self-serve interface allows easy creation and editing of field mappings, application of filter conditions, and supports batch, historical, and real-time sync processes—all while respecting API limits to ensure scalable, reliable operations.

For engineering teams, this means faster deployments, reduced maintenance, and a flexible architecture that adapts to unique business needs without adding technical debt. For marketers, it translates into instant access to unified, up-to-date customer data, enabling highly targeted, personalized campaigns with faster execution.

Abridge’s direct integration approach ensures enterprise-grade security, compliance, and auditability, bypassing vulnerabilities commonly introduced by middleware dependencies. Rapid onboarding templates and modular design further streamline integration, making it plug-and-play for complex Salesforce environments.

Choose Abridge to empower your teams, simplify your integration, and unlock the full potential of Salesforce and Braze working seamlessly together.

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