braze
  • Why Braze?
    • The Braze PlatformAll your data, channels, and orchestration needs in one place
      View the platform
      Pricing
    • BrazeAl™ UPDATESAutomate, learn, and personalize with AI
    • Braze Data PlatformUnify, activate, and distribute your data
    • Cross-ChannelSend all your messages from one place
    FEATURED CAPABILITIES
    • BrazeAI Decisioning Studio™Deliver 1:1 personalization, at scale
    • Journey OrchestrationCreate multi-step, cross-channel experiences
    • BrazeAI™ Agents UPDATESScale smarter engagement with always-on AI agents
    • Reporting & AnalyticsAnalyze performance & uncover insights
    • Creative Studio NEWSimplify creative workflows
    FEATURED CHANNELS
    • Email
    • Mobile App Messaging
    • Web Messaging
    • SMS/RCS
    • WhatsApp
    • View all channels
    How It Works

    Get a breakdown of our vertically- integrated technology

    Learn More
  • Industries
    • Retail & eCommerce
    • Financial Services
    • Travel & Hospitality
    • Media & Entertainment
    • Sports
    • Gaming
    • On Demand
    • QSR
    Use Cases
    • Optimize Onboarding
    • Boost Productivity
    • Improve Acquisitions
    • Reduce Churn
    • Increase Engagement
    Braze For
    • Startups
    Smiling man holding a smartphone next to "GLOBAL Customer Engagement Review 2026" and the Braze logo.
    2026 Global Customer Engagement ReviewFor our sixth Global CER, we surveyed over 2,200 marketing leaders and analyzed upwards of 6 billion data points spanning more than 750 brands
    • Braze AlloysExplore and Connect with our trusted Technology or Delivery Partners
    • Become a PartnerExplore the different types of partnerships available and help lead the charge for best-in-class customer experiences
    • Find a PartnerSupercharge the power of Braze with pre-built partner solutions designed to accelerate success
  • Learn
    • Resources Hub
    • Case Studies
    • Blog
    • Reports & Guides
    • Videos
    • Webinars & Events
    User Documentation
    Grow
    • Bonfire Customer Community
    • Braze Learning
    • Customer Champion
    • Certification
    • Glossary
    Support
    • Support Overview
    • Professional Services
    • Customer Success
    • About UsLearn how Braze became the leading customer engagement platform
    • Investor RelationsGet the latest news, numbers, and financial results
    • CareersDiscover job openings & why people love working at Braze
    • ESGExplore our Environmental, Social, and Corporate Governance data
    • NewsFind out about the latest happenings at Braze
    • LegalGet information on our legal terms, policies, compliance, and more
    Looking for something else?
    Contact Us
  • Log In
  • Get Started
Get Started

Braze.
Be Absolutely
Engaging.™

DiscordTwitterLinkedin
Overview
Why Braze
Braze Platform Overview
How Braze Works
Pricing
Product
Braze Data Platform
BrazeAI™
BrazeAI Decisioning Studio™
BrazeAI™ Agents
Cross-Channel Messaging
Journey Orchestration
Reporting
Creative Studio
Email
Mobile App Messaging
Web Messaging
SMS/RCS
WhatsApp
Media Audience Sync
LINE
KakaoTalk
AIPCA | SOCISO 27001
Solutions
Retail & eCommerce
Financial Services
Travel & Hospitality
Media & Entertainment
Gaming
On Demand
QSR
Optimize Onboarding
Boost Productivity
Improve Acquisition
Reduce Churn
Increase Engagement
Braze for Engineering
Company
About Us
Careers
News
Investor Relations
ESG
Legal
Contact Us & Locations
Resources
Case Studies
Blog
Reports & Guides
Videos
Webinars & Events
Learning
Documentation
Documentation Home
User Guide
Developer Guide
Partners
Braze Alloys
Partner Portal
Partner Directory
Featured Reports
2026 Global Engagement Review
Support
Support Overview
Customer Services
Customer Success
Helpful Links
Login
System Status
Technical Support
© 2026 Braze
All Rights Reserved
Privacy PolicyPreference CenterSitemap

Media & Entertainment

Turn fragmented audiences into loyal fans

When attention is fragmented across screens and platforms, and AI agents now control what breaks through, Braze helps your brand stay in the mix.

Contact Sales
A couple relaxes on a couch watching TV while overlaid UI elements show personalized streaming notifications and email prompts from a service called Movie Canon.

MADE TO SCALE WITH COMPANIES OF ALL SIZES

The Guardian
Virgin Mobile
Crunchyroll
HBO Max
Hearst
iHeart Radio US
TF1 Group
NAVER WEBTOON
A completely black image with no visible objects or details.
Cineplex Cinemas
DICE
Dyn Media

Power customer engagement in Media & Entertainment

Braze pulls together data to personalize recommendations and send relevant content in real-time—which allows for deeper connections to your customers, and more reasons for them to stay engaged.

128%

increase in average sessions per user

155%

increase in purchases per user

58%

increase in average user lifetime

Real-time touchpoints

Act the moment it matters

Every customer leaves signals behind: a viewer pauses a series, a reader reaches a paywall, a subscriber starts to drift away. Braze turns those moments into opportunities, helping your team and AI deliver the next interaction while it still matters.

Braze Data Platform

Illustration showing a streaming user named Marcus stopping a show on Smart TV, app, or web, which triggers an automated push notification reminding him to continue watching the next episode.

Cross-channel orchestration

Keep audiences tuned in from any screen

Every interaction should feel like the next chapter, not a new conversation. Braze connects push, email, in-app, SMS, web, and connected TV so your messaging stays consistent from the couch to the commute.

Cross-Channel Messaging
A couple relaxes on a couch watching TV while overlaid app-style notifications show personalized movie recommendations and reminders from a streaming service called Movie Canon.

Intelligent personalization

Grow relationships, not just results

BrazeAI™ blends generative, predictive, and agentic intelligence so you can create sharper experiences, predict what people want next, and act on it instantly, all across the customer lifecycle.

RTL+ logo
How RTL+ used BrazeAI Agent Console™ to personalize streaming recommendations at scale
View RTL+ case study
BrazeAI™
Illustration of a marketing dashboard showing customer profiles with messaging schedules and a line graph labeled “Conversion uplift” trending upward over the week.

Case studies

Max logo

HBO Max drives more engagement with interactive cross-channel campaign

See HBO Max's story
Person lying on a couch wearing bright red headphones and a red sweater, looking at a smartphone held above them.
6xhigher click rate to the in-app message
Peacock logo

How Peacock’s year-in-review campaign drove a 20% reduction in churn

See Peacock’s story
A couple relaxes on a couch sharing a large bowl of popcorn while a cat sits beside them watching.
20%Reduction in churn rate
6%increase in free-to-paid upgrades
Kayo Sports logo

Kayo Sports leverages AI to create 1:1 messaging at scale, driving customer loyalty and lifetime value

See Kayo Sports's story
Two friends sit close together and smile as they look at something on a smartphone.
14%increase in subscriptions in FY24
105%increase in cross-sells

Check out the resources

View the Blog
  • an image of a title page with the words "Customer Engagement Review"
    Guide

    2026 Media & Entertainment Customer Engagement Review

  • an image showing braze's marketer of the month, Barnabas Gabor
    Article4 min read

    September 2024 Bonfire Marketer of the Month: Max’s Barnabás Gábor

    September 18, 2024
  • braze inspiration guide 55+ essential campaigns . a world of customer engagement possibilities , all in one place .
    Guide

    Braze Inspiration Guide

There's never been a better time to be a better marketer.™

Get StartedSee How Braze Works