video|January 29, 2021
Cross-channel messaging is a great way to engage your audience with a big sale, but long-term success in mobile depends on more than just big results from a single promotional campaign. By executing on a cross-channel strategy, retail brands can increase brand loyalty, engagement, and revenue while also building strong relationships with their customers. And isn’t that what marketing is all about?
Elevate your customer engagement with Braze and Shopify to create seamless, personalized shopping experiences.
In this edition of our monthly "What's New" video series, we explore updates to the Braze Data Platform, including support for Microsoft Fabric, and they can support a better customer engagement program.
Josh Jones, CRM Integration & Enablement Manager and Vanessa Briggs, Head of Customer Engagement at Sportsbet explain how Braze helps them send personalized messages to their large database.