video|January 29, 2021
The rise of mobile changed marketing—leading to more meaningful data collection and personalization, as well as higher customer expectations. But that change has also had an impact on how teams need to operate to effectively keep today's consumers engaged.
Elevate your customer engagement with Braze and Shopify to create seamless, personalized shopping experiences.
In this edition of our monthly "What's New" video series, we explore updates to the Braze Data Platform, including support for Microsoft Fabric, and they can support a better customer engagement program.
Josh Jones, CRM Integration & Enablement Manager and Vanessa Briggs, Head of Customer Engagement at Sportsbet explain how Braze helps them send personalized messages to their large database.
